Victoria Souter Email & Phone Number

Dedicated Child Sleep Consultant with a mission to transform bedtime struggles into peaceful nights for both children and their parents. As a business owner, I've successfully blended my passion for child sleep wellness with savvy business management practices.Business Operations:Email Marketing Mastery:Expert in crafting compelling content for email campaigns, engaging parents with valuable sleep tips and resources.Implemented efficient email automation strategies, ensuring timely communication and nurturing client relationships.Social Media Savvy:Dynamic content creation for Instagram and Facebook platforms, fostering a supportive online community.Leveraged visual storytelling through Canva to create captivating visuals, enhancing brand visibility and engagement.Financial Management:Meticulously managed invoices, streamlining the payment process for seamless transactions.Proactive in chasing payments, ensuring a healthy cash flow for sustained business operations.Managed all aspects of financial accounts, providing a clear and transparent overview of the business's financial health.Marketing Excellence:Strategic Business and Marketing Planning:Developed a comprehensive business and marketing plan aligned with the core vision and values of the business.Identified target markets and implemented strategic initiatives to reach and resonate with parents seeking sleep solutions.Brand Development:Cultivated a brand image that reflects the compassionate and solution-oriented approach to child sleep consultancy.Established the business as a trusted authority through strategic partnerships and community engagement.

Executive Assistant to three Senior Executives (Human Resources, Business Development and Marketing)Professional Summary:Business Goals and Vision:Aligned executive agendas with overarching business objectives, ensuring strategic priorities are met.Actively contributed to the development and execution of key business initiatives.Diary and Email Management:Orchestrated complex calendars, optimising executive time and ensuring efficient prioritisation.Managed email correspondence with precision, maintaining a streamlined communication process.Event Management:Spearheaded successful round table discussions, awards conferences, and large-scale company conferences (200+ attendees).Proficient in sourcing high-profile speakers, coordinating logistics, and overseeing flawless execution.Marketing Management:Monitored and enhanced brand presence on Facebook, actively engaging with the audience.Collaborated with copywriters and web developers to create compelling posts that resonate with the target audience.Internal Communications:Executed internal company events, fostering team cohesion and a positive corporate culture.Crafted and delivered a weekly internal newsletter, keeping employees informed and engaged.Project Management:Led cross-functional projects, ensuring seamless collaboration and timely delivery of milestones.Implemented project management best practices to drive efficiency and achieve project objectives.Minute Taking and Presentation Creation:Produced accurate minutes for executive team and board meetings, ensuring a comprehensive record of decisions and action items.Developed polished presentations for executive-level discussions, conveying complex information with clarity.Finance Support:Proficient in raising purchase orders and meticulously handling executive expenses.Collaborated closely with the accounts team to ensure accurate financial tracking and reporting.

Hertfordshire

(Foot Health Practitioner Training: January 2011 – September 2011)🌟 Visionary Business Owner | Strategic Marketer | Client-Centric Entrepreneur🚀 Professional Achievements:First Year Turnover Triumph: Achieved an impressive first-year turnover of over £13,000, showcasing rapid growth and financial success.Expansive Client Base: Cultivated 150+ satisfied clients, building trust in the business's services.Exceptional Growth Trajectory: Spearheaded a remarkable 244% YoY increase in the client base, a testament to strategic development and effective marketing.Client-Centric Approach: Utilised knowledge and problem-solving skills to provide effective advice, achieving a 95%+ repeat client rate.Strategic Partnerships: Negotiated partnerships with care homes and charities, securing 30+ regular clients within the first two months.

Welwyn Garden City, Hertfordshire

Welwyn, Hertfordshire

Provided PA and administrative support to three Fundraising Officers.

Central Herts Ymca

Project and Events Management: • Promoted and co-ordinated community fundraising events (including two charity golf days). Worked within a budget, created and designed advertising materials and organised volunteers. Generated over £12,000 in donations.Interpersonal and Communication: • Wrote successful fundraising applications to charitable trusts which secured over £5,000 of donations.

Welwyn Garden City, Hertfordshire

London

Bachelor Of Arts (Ba), Geography, 2:1

Dissertation: An Analysis of Cooperation within Housing Co-operatives. Redwood Housing Co-operatvie: A Case Study.

Education record