Victoria Forcher Email & Phone Number

Buenos Aires Y Alrededores

Driving the digital transformation of the construction industry, Nuqlea redefines traditional linear processes, creating a circular ecosystem through our innovative platform I lead Nuqlea's Marketing and Sales team, overseeing:- Brand Strategy: Building a strong and resonant identity in a highly traditional sector - Customer Journey: From acquisition to retention, upselling, and loyalty.- Business Model Innovation: Iterating and optimizing strategies to penetrate and thrive in a market that is largely undigitized.- Growth Initiatives: Harnessing data-driven insights to scale impactful campaigns and create sustainable growth.

Telier is an innovative all-in-one app revolutionizing the way fashion enthusiasts discover and purchase products from all brands. With a relentless focus on enhancing user engagement and driving growth, I assist on how to strategically employ a comprehensive full-funnel approach. Leveraging my expertise in performance marketing, brand positioning, influencer collaborations, and social media strategies, I help orchestrate actions that not only boost app downloads but also drive activation and retention rates.At Telier, I am committed to optimizing every stage of the customer journey, ensuring seamless experiences that resonate with our audience and foster long-term brand loyalty. In a nutshell, we are revolutionizing fashion e-commerce!

Remote

Boutique marketing & consultancy firm specialized in digital transformation, product marketing, advertising and growthManaged a network of independent professionals specializing in digital marketing, development, design, and branding. Senior consultant in digital business strategy, overseeing team coordination and growth campaign strategies on Google Ads and Meta Ads. Expertise includes content generation for social media, development of email marketing strategies, implementation, and analysis of data frameworks, among other areas.

Ciudad De México, México

Designed the end-to-end go-to-market-strategy for product marketing, brand positioning, acquisition and retention of SMBs and Micro SMBs in MexicoLed the marketing, product & growth team

Mexico City, Mexico

Maximized LTV/CAC by crafting a comprehensive go-to-market strategy encompassing product marketing, brand positioning, acquisition and retention initiatives tailored specifically for SMBs and Micro SMBs operating within the Mexican and US hispanic marketLed the marketing, product, sales & growth team Customer Obsession Champion

Remote (México)

Led Quickbooks’ marketing team in MexicoDeveloped and oversaw both paid & organic (Social, PR, Comms, content, product marketing, SEO, customer marketing and website) strategies for growing brand & product demand in Mexico | + $4M USD annual MKT budgetPartnered with designers, creative agencies, advertising agencies, product managers,content writers, developers & sales teams for the holistic design of our go-to-market strategy for Intuit’s product

Mexico City

Mexico, Mexico City, Mexico

Managed the relationship with the largest Online Travel Agencies, Hotels and Airlines in México Developed conferences & presentations for digital events, industry events, CEOs & board members Performed annual marketing & growth plans, pitches and implementations

Argentina

Provided strategic marketing advice for SPLATAM’s medium and large customersRevenue Program Lead: provided trainings, tools, feedback and resources for employees to increase their metrics in the revenue sales programGoogle Analytics Expert​ for the regionConference speaker: ​spoke on behalf of Google in different conferences/events: Google por Argentina, Expopyme, among others

Buenos Aires

Created and evaluated marketing communicationsHosted events, establishing and maintaining relationships with pressGenerated press content

Bachelor'S Degree In Communications, Communication And Marketing

Communications, Exchange Program