Victoria L. Becker Email & Phone Number

Mckinney, Texas, United States

Mckinney, Texas, United States

• Implement social media strategy across 9+ platforms for RightNow Media and RightNow Media @ Work.• Collaborate with other departments for content generation, reputation management, and strategies to drive user engagement and lead generation.• Analyze performance of social media content and incorporate insights into overall strategy.• Execute and optimize other digital communications including weekly emails, mobile communications, blog posts, website content, and other marketing collateral.• Collaborate with third-party advertising agency to create and manage Meta advertising campaigns.

• Wrote, edited, and self-published 40,000 word memoir, A Way in the Wilderness.• Created comprehensive book marketing plan and managed marketing budget.• Promoted book via weekly emails, creation of @words.vlb Instagram account, and book launch publicity events and interviews.

Fort Worth, Texas, United States

• Selected to work a second semester at PRSSA affiliated student-run advertising and public relations agency. • Collaborated with seven person account team on projects for Entrepreneurs' Organization Fort Worth and The Hall historic event space.• Gained public relations experience by creating a media kit for EO Fort Worth and securing outside social media partnerships for The Hall's Instagram to grow public awareness.

Dallas/Fort Worth Area

• Selected for PRSSA affiliated student-run advertising and public relations agency through TCU's Bob Schieffer College of Communication.• Collaborated with eight person account team on projects for MHMR Foundation and the Arts Council of Fort Worth. • Gained copywriting experience in survey questions, donation-ask letters, organizational brochures, social media posts, and concept pitch presentations.

Dallas/Fort Worth Area

• Created and posted social media, blog, and website content for 4 national clients across multiple digital platforms using WordPress, HootSuite, and Google Ads. • Organized a 1 year social media content calendar including post concepts, captions, and hashtags for @tsgfortworth. • Maintained agency branding by posting to @bbnagency Instagram, LinkedIn, and Pinterest.

Greater Denver Area

Lakewood, Colorado

• Selected from competitive Jefferson County "Executive High School Internship Program" applicants to complete a local 100 hour internship.

Bachelor'S Degree, Strategic Communications, Spanish, Writing

Activities and Societies: Student Foundation Tour Guide, Roxo Agency Employee, Student Government Association Member/Student Leader, Frog.

High School, General Education

Activities and Societies: President and Founder, National Spanish Honors Society; Peer Mentor, Ralston Valley Special Education Program.