Victoria Petkovic-Short Email and Phone Number
Victoria Petkovic-Short work email
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Victoria Petkovic-Short personal email
Victoria Petkovic-Short phone numbers
🌟 What I do is: brilliant strategic communications for businesses. 🌟 Why I do it is: to amplify the impact of purpose-led brands. 🌟 What I lead is: an outsourced strategic communications agency, delivering marketing, pr, and digital. The agency is made up of a brilliant bunch of people, all passionate about businesses with purpose beyond profit.We work with: 🍃 Purpose-led brands, including BCorps looking to boost impact, revenue, sales, and profile🍃 Charities and non-profits looking to drive impact, fundraising, and reach🍃 Membership organisations and professional associations looking to accelerate member acquisition and retention.People work with us because:✅ We're good. We get results, we work well, and we're great at blending with existing teams✅ We're cost-effective. You get access to a group of specialists for the same cost (or less!) of employing a single person direct✅ We're Director-led, so the people you buy into have a hand in everything we do✅ We're reliable and straightforward. People know that we'll do what we say we'll do, and we'll do it well.A copywriter by trade, I love writing words, but I hate writing them about myself, so here's a short, possibly bland, intro to me. I'm better in person (I think!) so please message me for a coffee, or if you want a sample of the exciting, enticing, energising words I usually write for other people, I'm happy to direct you to where to find them.Looking to connect? If I don't know you, please tell me why you want to connect? My connections are important to me and I want to add value to you, with you adding value by return. It means I don't accept blanket invitations, and I remove connections that are focussed on the heavy sell. I believe in the power of people, I believe in being connected, and I believe in sharing expertise. If that fits, send a request. You're also welcome to follow me, if you like what I write about.People describe me as:🌟 Principled🌟 Intelligent🌟 Direct🌟 Hardworking 🌟 Self-motivatedWho I am in work is: 🌟 an experienced business leader and entrepreneur, bringing straightforward, effective communications into businesses. Who I am at home is: 🌟 a woman driven by my principles and ethics, with a keen attachment to people and planet. I'm a wife, mum, volunteer, and passionate climate-advocate, and I will go out of my way to do something because it is the right thing to do. Contact for marketing support, strategy and a joined up approach: purpose@aptmarketing.co.uk or 01242 250692 | apt marketing & pr, Cheltenham. Working towards BCorp.
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Managing DirectorApt Marketing & PrCheltenham, Gb
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DirectorApt Marketing & Pr Nov 2012 - PresentCheltenham, England, GbWorking across both the marketing and PR departments, I am responsible for managing client relationships, delivering projects and training junior staff and interns. In addition, I work to meet monthly financial targets and oversee cost-profit monitoring. I have built up a wide portfolio of skills, developed through client projects and relationships, as well as dedicated training courses, which I use to execute commercially-viable and beneficial campaigns. I work well on my own or as part of a team.Key skills developed:- People Training & Management- Marketing Strategy- Business Development- ROI measurement- Crisis Management- Government Lobbying- Creative DirectionKey achievements:- Making representation to MPs at Westminster- Delivering a direct mail campaign with a 494% return on investment- Generating £121k worth of PR coverage for one client in just one monthWe stand for delivering the best and most effective campaign for our clients whatever their budget.
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Account ExecutiveApt Marketing & Pr May 2010 - Dec 2012Cheltenham, England, GbJoining the company full time after graduating from University, this role developed my existing digital skills and developed offline marketing attributes. Marketing skills include: print management, copywriting, marketing material briefing and execution, ROI analysis and quoting. New digital skills include website specifying, online community management, social media management and PPC (Google Adwords), developing targeted individual branded items through to intergrated cross-media campaigns. In addition, I began liaising directly with clients and taking responsibility for day-to-day management
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Marketing AssistantApt Marketing & Pr Jun 2007 - May 2010Cheltenham, England, GbInitially a part-time role alongside full time education, I was responsible for developing and executing communication emails for clients, copywriting and populating client websites and fulfilling SEO obligations. Predominantly developing digital skills, I worked with agency developed platforms, as well as publicly available tools. Specific skills: SEO management; Emailers; Statistic Analysis; Google Analytics; Website Population and ongoing Management; Content Management Systems (CMS); Copywriting; Marketing Team Support.
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Co-ChairBlocal Gloucestershire Mar 2024 - PresentJoining fellow Co-Chairs Camilla Barnes (BLeader / BCorp), Charlie Hayward (Optimising IT) and Katherina Child (Invivo Healthcare), we are responsible for supporting and progressing purpose-led business in Gloucestershire. An initiative of BCorp, BLocal groups are designed to bring together geographically-local, purpose-led businesses, who prioritise their people and the planet, alongside their commercial growth. Our role is to deliver events and opportunities to share best practise, and to help the Gloucestershire business community learn from each other. Gloucestershire BLocal is a network run by business for business, to share social & environmental best practice in Gloucestershire. We are a group of nearly 40 Gloucestershire B Corps at its core and we will use the B Corp framework often, but we are open to all businesses in Gloucestershire who want to continue growing, but not at the expense of your people and the environment. Please search for the Gloucestershire BLocal LinkedIn Group or sign up to the Gloucestershire BLocal newsletter.
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Executive DirectorThe Open Minds Foundation Mar 2020 - PresentSupporting the strategic development of a charity dedicated to championing critical thinking and challenging coercive control. Globally, more than 800 million people are being coerced, in ways which creates a huge financial and emotional toll on society. That means 1 in 10 people in the world are being encouraged, forced, or manipulated to act in ways that are against their better interests. Encouraging critical thinking, and the importance of why we know what we know, is essential to reverse this trend and tackle issues such as fake news, political and religious extremism, and emotional and physical abuse.www.openmindsfoundation.org -
DirectorBeechurst Serviced Apartments | Certified B Corporation ® Jul 2020 - PresentContributing at Board Level to our family-run brand. Instrumental in securing BCorp certification. We established our mission to offer "the most sustainable overnight stays in Cheltenham" from the outset, delivering BCorp-certified serviced apartments in the town. Serving leisure and business travellers, the business became proudly BCorp certified in December 2023 - the first serviced apartment operator in the UK to do so - and is currently offering exceptional overnight stays with a sustainable edge. -
DirectorCompass Holidays Jan 2015 - PresentCheltenham, England, GbDirector and Board Member for a family-run travel business, offering UK walking and cycling tours since 1989. -
DirectorPretty Bald Limited Aug 2014 - Jan 2019Director of Pretty Bald, a fundraising for AlopeciaUK to make a difference and change perceptions of those with autoimmune conditions. In September 2014 we launched the internationally acclaimed and published Pretty Bald calendar exporting to 50 countries and raising thousands of pounds so far.Key achievements:- National and International press Coverage in more than 50 countries - Appearance on Good Morning Britain- TV & Radio Coverage- Celebrity mentions and endorsements including Alan Carr and Katie Price- Winning £29,000 for charity on the BBCs Eggheads Quiz Show
Victoria Petkovic-Short Skills
Victoria Petkovic-Short Education Details
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Oxford Brookes UniversityGeography & Physical Geography -
Pillar SummitProfessional Community Management Course
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Dean Close School
Frequently Asked Questions about Victoria Petkovic-Short
What company does Victoria Petkovic-Short work for?
Victoria Petkovic-Short works for Apt Marketing & Pr
What is Victoria Petkovic-Short's role at the current company?
Victoria Petkovic-Short's current role is Managing Director.
What is Victoria Petkovic-Short's email address?
Victoria Petkovic-Short's email address is vi****@****g.co.uk
What is Victoria Petkovic-Short's direct phone number?
Victoria Petkovic-Short's direct phone number is +44 1242 2*****
What schools did Victoria Petkovic-Short attend?
Victoria Petkovic-Short attended Oxford Brookes University, Pillar Summit, Dean Close School.
What skills is Victoria Petkovic-Short known for?
Victoria Petkovic-Short has skills like Marketing Strategy, Copywriting, Email Marketing, Seo, Marketing, Digital Marketing, Marketing Communications, Social Media Marketing, Social Media, Google Analytics, Event Management, Ppc.
Who are Victoria Petkovic-Short's colleagues?
Victoria Petkovic-Short's colleagues are Maria Fallon, Rachael Parks, Jamie Hector.
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