Victoria Umpierrez Email & Phone Number

New York, NY, US

New York City Metropolitan Area

New York City Metropolitan Area

-Spearhead new paid partnership model initiative resulting in securing $150,000 in new business within first two months of launching-Write and edit commerce content to be featured on our website and daily newsletter-Actively monitor and negotiate affiliate commissions with partnered brands-Create and pitch proposals and ideate content ideas for clients to.

-Created and managed daily postings across social platforms (Hootsuite: Facebook & Twitter) & execute live postings on Instagram (& Instagram Stories) -Sourced, coordinated, and managed collaborations and giveaways with aligned brands and influencersStyled photoshoots to conceptualize creative storytelling and maintain brand continuity-Collaborated with.

New York City Metropolitan Area

• Aided product development team in creating new seasonal product assortments based on emerging trends, price points, and changes in the marketplace
• Developed copy for various social posts and product packaging to ensure brand continuity
• Partnered with cross-functional teams including Creative and Ops for seamless product launch execution
• Created reports to evaluate success, learnings, and areas of opportunities of different marketing and promotional campaigns
• Created an internal system to organize and store all product information using NetSuite for item setup

Greater New York City Area

• Served as main point of contact for company donation requests and built our philanthropic initiative, Dylan’s Candy Barn, by sourcing aligned animal rescue partnerships on a monthly basis
• Generated pitch decks to propose to potential partners
• Executed communication on all marketing programs, materials, and offers to all store locations
• Facilitated day-to-day relationships and assets with agencies and other outside organizations

Greater New York City Area

• Supported the marketing director in organizing and executing Richner Marketing events, managing multiple projects simultaneously on tight deadlines
• Created and distributed sales and marketing materials
• Exhibited excellent interpersonal skills serving as a liaison between the marketing team, the sales team and various other departments to ensure effective communication of ideas
• Compiled and analyzed the results of consumer and demographic reports quarterly

Greater New York City Area

• Supervised a team of seven to ensure high quality customer service was being provided and daily sales goals were being met and/or surpassed
• Managed operations including sales, visual merchandising, styling mannequins, and window displays
• Provided one-on-one customer service to 100+ customers weekly with styling and apparel purchases
• Onboarded all new-hires, training them in operations, customer interactions, and store maintenance