Victor Trenev Email & Phone Number

Bulgaria

Sofia, Bulgaria

Sofia, Bulgaria

As a CRM & Retention Marketing Manager, I drive growth and customer retention through a spectrum of impactful initiatives, collaborating with diverse stakeholders. My role encompasses:➤ Strategic Collaboration: Orchestrating and leading cross-functional growth projects, I work closely with diverse stakeholders to achieve our goals:1. UX/UI Enhancement: Spearheading improvements for a seamless and engaging user experience.2. Marketing Excellence: Orchestrating regular marketing campaigns to enhance brand presence and engagement.3. New Feature Launch: Overseeing the successful launch of new functionalities, keeping our offerings fresh and innovative.4. SEO Management: Optimizing our SEO strategy for maximum visibility and ROI.➤ Email Marketing Expertise: Engineering the email mechanics of the store, managing onboarding, cross-selling, win-back, and retargeting campaigns using Salesmanago (CDP).➤ Personalization and Optimization: Refining our email templates and website experience, leveraging behavioral data for conditional product recommendations, personalization, and A/B testing.➤ Efficiency through Automation: Implemented automation across daily team processes, streamlining workflows and enhancing productivity.➤ AI Integration: Pioneering the use of AI within the team, I've introduced it to streamline daily copywriting and design tasks, boosting efficiency and creativity.

Sofia

Tweekends is a licensed travel & events companyBuilt from scratch, 80k€ revenue in 2020 (Covid year)Recruitment and training of a team of 4 and management of external freelancers I created some of the first Virtual Team Building Activities in Europe to respond to the Covid crisis (clients: Google, Amazon, other IT companies)

Sofia, Bulgaria

Expanding the affiliate marketing strategy for the 3 games of the studioCreation of a pipeline with 10k prospects in a few months with growth in reply / interest / conversion rateSetting up a fully automated inbound and outbound lead generation

Sofia

Outbound sales campaign with a 2.0 strategy on automation and personalization to attract new E-Commerce customersOnboarding, account management, consultancy +55% increase in recurring sales Product ownership and collaboration with design & technical team

Bulgaria

Part of the top management Creation from scratch & management of the product department with mobile and PHP developers, QA's, designers, PM's: total of 10-15 peopleMobile apps creation from conception to release, monetization and optimization (ASO). Management of the legal and financial regulations Walli (wallpapers app): 10M+ downloads and Bearlock: 1M+ downloads Increasing popularity of the company's products through events, conferences, pitches and competitions Managing all the internal product initiativesHelped the other teams when applying to bids for business projects

Bulgaria / Estonia

Market research, sales and account managementOffering our traffic inventory to brands, media buyers, affiliatesPortfolio from 0 to 750kEUR per month with 80+ worldwide clients Ad and campaign optimization, reporting

Bulgaria

Coordinator for 20+ partners in 4 countries for Google Maps Recruitment and coordination of agencies enrollment in the projectProviding guidelines during the certification process Strategic advisory, setting up targets and management tools in order to fulfill Google’s requirements

Barcelona Y Alrededores, España

Responsible for the recruitment, retention, management of training centers and universities for the French and English market Lead generation for these clients and advertising optimization through paid packages

Barcelona Y Alrededores, España

Barcelona Y Alrededores, España

Barcelona Y Alrededores, España

Master, Business Creation And Innovative Projects Management

Master, International Business And Foreign Affairs