Vidya Murthy Email & Phone Number

Seattle, Wa, Us

Menlo Park, Ca, Us

• Build marketing strategies that drive awareness, demand and investment in Meta performance advertising solutions • Develop and scale revenue-accelerating programs in collaboration with sales, data science, product and operations teams• Enroll cross-functional partners to support the creation and launches of marketing programs•Ideate, write and promote thought leadership content, narratives, messaging and creative assets across tactics and channels (webinars, case studies, emails, websites, social channels)•Program compelling virtual/live event experiences to scale best practices and inspire marketers to deepen partnerships with Meta

- Created sales resources and SEO-friendly thought leadership content for websites. Clients: ExecOnline, HIPAA Video

Brooklyn, New York, Us

- Advised CEO on demand generation initiatives to feed sales pipeline within the shifting COVID-19 landscape- Established go-to-market strategies for new virtual offerings, digital content marketing programs, a value proposition tool kit and client archetypes- Partnered with sales to determine industry areas of focus and create target outreach strategies- Oversaw B2B and B2C social media marketing activities

I explored my personal passion for the performing arts by establishing a business as a Voice Over Artist. I spent a little over a year training and producing voice narration for content creators across genres (commercials, media podcasts, corporate videos, e-learning and more). I partnered with the podcast production company SpokenLayer to provide voice talent for editorial brands such as WIRED, Foreign Affairs Magazine, Gizmodo, Medium, Narratively and more.I led all aspects of my voiceover business including production, marketing, client services, & financials.

New York, New York, Us

- Built & led multi-channel demand generation programs to drive ad investment; drove over $2 million in revenue- Created inbound marketing strategies & content assets to nurture relationships with customers; generated 80% growth in engagement- Developed account-based marketing programs; increased qualified leads by 20%- Distilled complex data & insights into thought leadership narratives used across brand marketing & PR

Seattle, Wa, Us

- Developed first client executive briefing program. Scaled across 7 global markets; drove over $3 million in ad revenue- Created keynote presentations for executive speaking engagements. Generated over $5 million in ad investment- Built a roster of data-centric global sales narratives & client educational materials to align Sales & Marketing- Established an internal process to find, create, & distribute global client case studies

New York, Ny, Us

- Created & managed brand media & global tradeshow sponsorship strategies. Resulted in 80% growth in revenue.- Led corporate website redesign. Launched the client & employee newsletters; managed blog content & promotion- Developed all sales collateral & training material- Built, managed & mentored a team of 4 marketers

Washington, Dc, Us

New York, Ny, Us

Culver City, California, Us

Acclaimed solo Indian Classical Dance artist (Bharatha Natya). Performed extensively across the U.S. and India. Former master teacher at National Young Arts Week (2004 - 2007) and guest teacher at American Ballet Theater's Young Dancer Summer Workshop (2007). Awards/Recognition include:- Princess Grace Foundation Dance Scholar Award (1994)- Presidential Scholar in the Arts from US Dept of Education (1997)- Level I Awardee at National Young Arts Week (1997)- New Jersey State Council on the Arts (3x recipient 1996 - 1998)- Governor’s Arts Award from NJ Dept of Education (1997)

New York, Ny, Us

B. A., Sociology

Voice Over Training