• Designing apparel and product developing for domestic Canadian brands based on customer’s requirement.• Creating and presenting product line sheets including Styles, colors, fabrics and graphic artworks to the customers.• Creating and maintaining tech packs for each style including Technical sketches, BOM, graphic artworks and details of trims. • Designing all over print and graphic artworks for our inhouse brand for cloth face masks.• Reviewing samples at every stage and provide fit and construction reworks/solutions.• Overseeing sampling and production to ensure overall quality of products.

• Designing and developing apparel and soft line products for owned brands - HBC Stripes, HBC Collection and COA.• Creating computer aided initial sketches, product development kit including initial spec, color, BOM and graphic artworks for sample development.• Creating and maintaining tech packs for each product.• Managing styles from development into production according to calendar deadlines.• Working closely with internal Sourcing team, Technical team and external vendors to ensure producing the right product.• Reviewing samples, attending fit meetings and issuing approvals for bulk production.• Style creation, creating and maintaining material library, BOM management in Product-Lifecycle-Management (PLM).

• Designed and developed Men’s wear apparel for domestic clients.• Prepared technical sketches and provided complete design package for sampling.• Designed logos, branding and T-shirt graphics for clients.• Reviewed samples, attended fitting, assisted with reworks and gave approvals for bulk production.• Managed and completed several projects simultaneously by meeting precise deadlines.

• Managed design process from conception through to final product.• Designed for Ecko Unltd India and worked with celebrity brand ambassador Mr. John Abraham.• Worked with fabric suppliers in co-developing innovative and ecofriendly denim concepts like Evo-max, Stain Resist White and Never Fade Black.• Designed, developed and placed orders of branding trims, fastening and embellishment.• Created computer aided technical flat sketches and measurement sheet for sampling.• Worked closely with sampling team, pattern masters in making patterns, developing samples.• Partnered with merchandising team to work on costing, production planning and delivery time.• Worked with production units in adapting existing designs for mass production, to ensure quality and brand standards.• Maintained library of fabric swatches, gold seal samples and lab dips.• Involved in e-commerce catalogue photo shoots and styling.

• Designed and revamped a value essential Men’s wear brand Highlander in co-developing an auto- replenish system from sourcing through to manufacturing. • Trend research and prepared of mood board, color board and seasonal line board.• Developed flat sketches and initial measurement sheet for all designs.• Worked with a team of pattern master and sampling tailors in developing pattern and samples.• Partnered with functional departments such as merchandising, production and sourcing to ensure producing the right product.• Developed seasonal trims like labels, tags, fastening and packing materials.• Styled the e-commerce photo shoot.• Maintained a library of fabric swatches, gold seal samples, patterns and lab dips.• Brands handled – Locomotive, Highlander, Mark Taylor and Black coffee.

• Revamped, designed and developed a wholesale retail brand You Rock.• Worked closely with fabric sourcing team to visit mills and fabric suppliers for selection of fabrics.• Designed and developed the trims like label, tag, fastening and packaging.• Presented the collection to the retail to get order booking.• Maintained daily communication with factories, merchandising and technical teams.• Participated in garment fairs and trade shows.

• Designed and developed range of samples for clients based on their trend forecast.• Worked with clients as a product developer by developing their tech packs.• Sourced and presented new fabric qualities and market samples to the clients.• Developed new wash treatment, print / embroidery technique.• Made periodic visits to mills and factories for sourcing and developing new products.• Worked with brands like EDC, Gaastra, Massimo dutti, MEXX, Superdry.

• Worked with various domestic customers and inhouse retail brands.• Involved in various retail operations including setting up store and Visual Merchandising.• Designed and developed a customized range of collections for individual clients.• Coordinated with merchants in R & D samples selected by the Clients.• Developed seasonal trims according to the brands aesthetic.• Worked with brands like Wrangler, Levi’s, Lee, Flying machine.

• Assisted design manager in developing samples.• Designed and developed collection on study of the international forecast and trend.• Designed product catalogue and brochures.• Developed new print technique, embroidery technique and washing recipes.• Coordinated with merchants in R & D samples selected by the Clients.• Maintained a library of samples, trims, fabric swatches and lab dips.• Coordinated events like Photo shoots and fashion shows.• Worked with brands like Tom tailor, Ben Sherman, Marc-o-polo, EDC.