-Lead teams with projects associated to FMCG, Retail and CPG.-Worked on market research projects that include product test, brand test, ad effectiveness.-Worked with data scientists in building a proprietary scoring system "TFS" which is used as Index. Trained the team on the core functioning product VISION.-Automated reports to reduce manual efforts and increase efficiency. -Prepared approach notes to tackle industry related problems and provide effective solutions.

-Managed data of sales history and made forecasts.-Provided relevant insights and solutions to enhance performance and productivity. -Built predictive model using regression techniques (Linear, Logistic, Confusion Matrix).-Created a detailed presentation involving interactive insights and data.