Vijay Iyer Email and Phone Number
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Proven executive leader with more than 20 years of international experience in integrated multi-channel communications, DE&I, and brand marketing across the brand strategy, automotive, customer experience, start-up, and technology landscape.I am passionate about building and leading inclusive teams that embrace the diversity of thought and operate with agility and creativity in fast-paced business environments. Counseling C-suite executive teams on diversity, equity, and inclusion strategy, business strategy, and internal and external communications campaigns that make a lasting impact.As a proud #girldad, I am committed to driving sustained social change. I am working on a platform focused on aggregating resources for parents and teachers to talk to children about racism, diversity, equity, and inclusion.Profile picture courtesy of Leena Iyer (April 2023)Header picture courtesy of Joe Gall Photography, Detroit, Michigan.
Cranbrook Educational Community
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Chief Marketing & Communications OfficerCranbrook Educational Community Oct 2023 - PresentBloomfield Hills, Mi, UsLead brand strategy, marketing, and communications for one of the nations most coveted arts, science, and educational communities. Today, Cranbrook Educational Community is comprised of Cranbrook Academy of Art, Cranbrook Art Museum, Cranbrook Center for Collections and Research, Cranbrook House & Gardens, Cranbrook Institute of Science, and Cranbrook Schools (pre-k through 12 independent college preparatory schools).
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InvestorDetroit City Fc Feb 2021 - PresentDetroit, Us -
Executive Consultant For Inclusive Leadership, Integrated Comms & Branding StrategyCurious Minds Llc. Mar 2019 - PresentAdvisor to technology start-ups and branding agencies on integrated communications, brand and inclusive leadership strategy. Mentor for professional career development and inclusive leadership growth.
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Ceo Amp North America (Acquired: Wpp)Amp Sound Branding Jul 2019 - Oct 2023München, Bavaria, Deamp is the world‘s leading sonic branding agency, delivering holistic sonic experiences for global brands, building on its multi-awarded Sonic DNA ®️creative platform and proprietary Sonic Hub ®️ AI tool ecosystem, allowing for analysis, management and generative creation of sonic assets. Led the North American agency team, global client management, and managed all major international U.S. based client relationships in the finance, professional business services, technology, and FMCG space, including Mastercard, Deloitte, Kraft Heinz, Uber, St. Jude, PepsiCo, General Motors and more.Scaled the agency and secured investment through acquisition by the WPP Group in Spring of 2023. -
Council MemberGlg Mar 2019 - Sep 2023New York, Ny, UsAdvisor on brand positioning, marketing strategy, PR and communications strategy, crisis communications, executive leadership, HR strategy, startup business, and connected technology and customer experience in the mobility industry and beyond. -
Member Of The Board Of AdvisorsAirspace Experience Technologies (Asx) Mar 2019 - Sep 2022Detroit, Michigan, UsAirspace Experience Technologies (ASX) is a Detroit based aviation start-up re-imagining personal air transportation for everyone by offering eco-friendly, quiet, and connected eVTOL aircraft that leverage the perfect fusion of automotive innovation and aviation technology. Member of the board of advisors, giving guidance and support on the marketing and communications strategy as part of the companies crowdfunding efforts. -
Executive Director, Chief Of Staff To Senior Vice President Global Communications, GmGeneral Motors Jun 2018 - Feb 2019Detroit, Michigan, UsServed as a member of the GM communications and corporate giving executive management team, leading the short term and mid-term business planning process for the global function in support of the Senior Vice President of Communications. Furthermore, charged with the recruitment, talent development and DE&I strategy and framework (Pilot for GM) for the team. -
Executive Director Global Communications Gm Global Connected Customer Experience And Urban MobilityGeneral Motors Jan 2016 - Jun 2018Detroit, Michigan, UsServed as a member of GM’s global connected car, OnStar, urban mobility/ Maven and customer experience executive management team. Led global external and internal communications strategy targeted at positioning GM’s vehicle brands as leaders in connected vehicle services, and supported GM’s future vision of Zero crashes, Zero emissions and Zero congestion with investment in Lyft and the launch and expansion of the Maven car-sharing start-up (Founding member). Strong collaboration with GM's chief data officer, as well the cybersecurity, safety, public policy and IR teams on all areas of data privacy and data monetization.
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Cmo, Cadillac And Chevrolet EuropeCadillac Apr 2014 - Dec 2015Warren, Mi, UsServed as a member of the European executive management team for GM’s luxury American brand and the iconic Chevrolet performance cars. Led both the product planning and management as well as the integrated marketing and public relations strategy to build brand reputation and drive lead generation and sales in eight key European markets. -
Executive Director Communications Chevrolet And Cadillac EuropeChevrolet Europe Oct 2012 - Apr 2014Detroit, Mi, UsServed as a member of the European executive management team for GM’s American volume and luxury brands. Led European communications team of 40+ employees across all European markets, guiding the development and implementation of strategic communications plans to increase Chevrolet’s and Cadillac’s relevance with key media and influencers in the key markets. In charge of leading the global crisis communications strategy for winding down Chevrolet’s new car sales business in western and central Europe in 2013-2014. -
Vice President Public Relations & Corporate CommunicationsOnstar Nov 2010 - Oct 2012Detroit, Michigan, UsServed as a member of GM’s global OnStar connected safety and security management team. Charged with leading the global external and internal communications strategy targeted at positioning GM’s vehicle brands as leaders in connected vehicle services, launching new industry-leading services, and supporting OnStar’s global expansion to China, Mexico and Europe.
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Senior Manager Social Media, Broadcast & VisualizationAdam Opel Gmbh Nov 2009 - Nov 2010Led a cross-functional team who defined, developed and rolled-out Opel/Vauxhall’s European social media engagement, influencer and governance strategy. Additionally, led Opel/Vauxhall’s European broadcast outreach and communications content development strategy, and served as a member of the Opel/Vauxhall crisis communications team during GM’s U.S. and European transformation.
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Manager Design & Motorshow CommunicationGeneral Motors Europe May 2007 - Nov 2009Detroit, Michigan, UsDeveloped the internal and external European communications strategy to relaunch the Opel/Vauxhall and Saab brand designs and brand positioning in 2008. Led the team in charge of managing all public relations activities and product reveal events at A-list pan-European motor shows for General Motors Europe (Frankfurt, Geneva, Paris, London).
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Senior Project Manager Advertising CommunicationsGeneral Motors Europe Feb 2005 - May 2007Detroit, Michigan, UsLed European integrated marketing communication campaigns (ATL, BTL, PR) for Opel/Vauxhall’s European range of mini, small and mid-segment vehicles. This included campaign strategy development, market and cluster coordination, agency briefings, budget supervision and production.Selection of projects:• Launch campaign new Opel Corsa “C’MON!” (pan European project champion) - 2006• Co-promotion Sony Pictures’ “Legend of Zorro” (pan European project champion) - 2005• Pan European “Disneyland Paris” Sponsorship (pan European project champion) - 2005/2006• Co-promotion Buena Vista International/PIXAR’s “Cars” (pan European project champion) - 2006• Multiple pan-European Launch and Lifecycle Management campaigns for small and compact vehicles
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Sponsoring ManagerAdam Opel Ag Oct 2002 - Feb 2005Led development and implementation of Opel’s integrated German B2B and B2C sponsorship strategy across the platforms of basketball, triathlon, motor sports, and guided the support of existing international soccer partnerships. Managed negotiations and budget supervision with partners such as DTM (ITR), NBA, Skyliners Frankfurt e.V. German Basketball Association (DBB) & League (BBL), IRONMAN Corporation, International Triathlon Union (ITU), Bayern Munich e.V. and others.
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Junior Product Manager Lcv, Compact And MidsizeAdam Opel Ag Apr 2000 - Oct 2002Supported product launch, lifecycle, pricing, sales, marketing and training strategies for the Opel light commercial vehicle portfolio and the Astra, Zafira, Vectra and Omega families of vehicles in Germany.
Vijay Iyer Skills
Vijay Iyer Education Details
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University Of Michigan - Stephen M. Ross School Of BusinessDesign Thinking) -
Rheinmain University Of Applied SciencesFinance
Frequently Asked Questions about Vijay Iyer
What company does Vijay Iyer work for?
Vijay Iyer works for Cranbrook Educational Community
What is Vijay Iyer's role at the current company?
Vijay Iyer's current role is CCO & CMO | Former General Motors | Former WPP | Passionate about Diversity, Equity & Leading Inclusive Teams | Please DM for support on career mentorship or help to make connections..
What is Vijay Iyer's email address?
Vijay Iyer's email address is vijay.iyer@gm.com
What is Vijay Iyer's direct phone number?
Vijay Iyer's direct phone number is +414482*****
What schools did Vijay Iyer attend?
Vijay Iyer attended University Of Michigan - Stephen M. Ross School Of Business, Rheinmain University Of Applied Sciences.
What are some of Vijay Iyer's interests?
Vijay Iyer has interest in Social Services, Children, Economic Empowerment, Science And Technology, Human Rights, Arts And Culture.
What skills is Vijay Iyer known for?
Vijay Iyer has skills like Corporate Communications, Marketing Communications, Integrated Marketing, Public Relations, Strategy, Marketing, Marketing Strategy, Social Media, Product Marketing, Media Relations, Internal Communications, Advertising.
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