Vikas Popli Email and Phone Number
Vikas Popli personal email
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Competent, Dynamic, and creative professional with nearly 12 years of experience across sales, merchandising, Operations, and customer engagements Proficiency in consumer engagements by driving new experiences through various product/collection launches and establishing strong Routes to ConsumersCapable of rendering sales leadership across categories by creating consumption occasions. Developed a highly effective team covering consumer conversions An effective communicator with excellent relationship management skills and strong analytical, problem solving and organizational capabilities
Reliance Retail
View- Website:
- relianceretail.com
- Employees:
- 18388
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Senior Manager | Reliance JewelsReliance Retail Sep 2019 - PresentChandigarh, India- Led the Store's Sales and Operations, covering three different states Chandigarh, Haryana and Himachal with a business turnover in excess of 100 cr. and a team size of 20 Managers, commercial, 2 Floor managers, and 130 plus sales force - Spearheaded the jewellery retail footprint from 3 to 10 stores across 3 different states in 3 years - Constant focus on creating a seamless and delightful customer experience across touchpoints through diverse product segmentation, offering convenient purchase options, ensuring secure transactions, building loyalty, and encouraging repeat purchases- Drive and influence BTL activations and loyalty programs across markets that aim to create brand awareness, influence purchase decisions through influencer collaboration, boost product trial and adoption, generate leads, and eventually drive sales and revenue. - Evaluate the KPIs to measure the effectiveness of BTL activations and metrics such as footfall, sales uplift, customer feedback, social media engagement etc- Ensure inventory discipline at the retail outlet level and track the category performance and take corrective actions. - Provide training and development, monitor performance and outcomes, address deviations or shortcomings promptly, and foster a culture of accountability and continuous improvement- Drive process compliance and establish mechanisms that aim to achieve operational efficiency, workflows and guidelines, risk mitigation and regulatory compliance. - Accolades and Achievements: * Exceeded annual sales by 100 Cr. in FY22'23 with 28% strong L2L YTD growth* Cluster with 5000 plus GSS enrollments - Highest PAN INDIA consecutively for 3 yrs* Scored 2nd highest in PAN INDIA in Cluster Manager development program* Yamunanagar store ranked at No.1 in YTD success dashboard out of 125 stores* Strong contribution by Chandigarh in the Diamond category with 80% L2L growth * Established highest profitability in FY22 in comparison to '20 & 21' -
Area Sales ManagerLenskart.Com Feb 2018 - Sep 2019Gurugram, Haryana, India- Overseeing the business of Lenskart's FLAGSHIP territory Gurgaon with an annual turnover of 20 cr/annum- Managed a team of 15 Managers and 100 plus enthusiastically delighted colleagues- Catering to customers through a seamless transition from online to offline experiences, ensuring brands aesthetics, and values are cohesive and recognizable - Accountable for effectively running the stores through strict adherence to SOPs. Subsequently finding new locations to drive the expansion of the brand in the key markets of Gurgaon. - Emphasized on driving the NET PROMOTER SCORE to gauge the customer experience and sentiments and share insights with management to drive strategic decision-making.- Organize curated exhibitions across markets to engage the target audience to create an emotional connection, generate brand awareness, and enhance the brand experience.- Implementing local BTL activities such as Mobile Marketing, localized advertising, community engagements, local partnerships, in-store promotions, and event sponsorships to target specific geographical areas or to connect with communities- Analyze competition actions to spot market trends and formulate or alter sales direction strategy. -
Regional Sales ManagerNike May 2017 - Dec 2017Gurugram, Haryana, India- Handled Nike Factory stores across Delhi/NCR - owned by Kapil Agencies- Increase retail sales by penetrating across customer target groups- Responsible for sales promotional activities for awareness, faster off-takes for building brand image vis-Ã -vis new and existing products. -
Asst. ManagerBharti Retail Limited (Easyday) Jul 2011 - May 2015Firozpur, Punjab- Driving top-line sales and managing day-to-day operations of the store- Responsible for managing the P&L and driving sales for the stores through efficient store operations- Generating Cash break even and Segment income by controlling expenses through efficient Store operations and SG&A- Driving In stocks, Perpetual Inventory accuracy, margins and assortment mix.- Feature execution and Modular planning- Control on Markdown & Dump. Ensure accuracy in perpetual inventory.- Ensuring 100% Food Safety and Fire Safety. Planning CSR and Sustainability activities per month across store. - To implement marketing plans BTL and local outdoor events for the store and drive sales promotion initiatives for the stores - To create seamless customer service orientation among store employees- Merchandise planning and world-class display across stores - Driving EDLC & EDLP, Sales and promotions of private labels, Store controllable on Shelf Availability- To cultivate, promote and maintain the company’s culture through teamwork, collaboration, development of people, and achievement of targets. -
Summer InternsMoen Incorporated Jun 2009 - Jul 2009Gurugram, Haryana, IndiaStudied the factors a consumer keeps in mind while buying luxury bath fitting products
Vikas Popli Skills
Vikas Popli Education Details
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Marketing & Finance
Frequently Asked Questions about Vikas Popli
What company does Vikas Popli work for?
Vikas Popli works for Reliance Retail
What is Vikas Popli's role at the current company?
Vikas Popli's current role is Reliance Retail | Bharti-Walmart | Lenskart.
What is Vikas Popli's email address?
Vikas Popli's email address is vi****@****ail.com
What schools did Vikas Popli attend?
Vikas Popli attended Apeejay School Of Management, Panjab University.
What are some of Vikas Popli's interests?
Vikas Popli has interest in Children, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Health.
What skills is Vikas Popli known for?
Vikas Popli has skills like Household, Team Building, Merchandise, Luxury, Atl, Adobe Contribute, Expenses, Modular, Training And Development, Sales, Community, Cost.
Who are Vikas Popli's colleagues?
Vikas Popli's colleagues are Rohit Mhase, Akash Chhapiya, Sandip Singh, Noah De Bruin, Vindesh Kumar, Sanal Nair, Shadakshari G.
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Vikas Popli
Delhi, India
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