A collaboration to produce an art form that combines the power of lens and pen to create something entirely new.

Using data backed approach to planning content curationUsing consumer insights to eliminate nonperforming content pieces. Providing insights to retention and acquisitions team and assisting them to design their re-marketing and acquisition campaigns.Maintaining active relationships and developing strategies to onboard and acquire content from various production houses/partners. Collaborating with the sales team to provide brand solutions.Liaising with product team to conduct A/B testing and various experiments to ensure personalized content deliveryEstimating performances of upcoming shows and post-show analyses of content to determine areas for optimization and improvementDesigned a benchmarking standard to measure the performance of content produced by Hotstar

Undertook a project with an Indian Auto Major to develop its branding strategy, with a digital focus, for expansion in Middle East, Africa and South America. Member of the School's Marketing and Communications TeamRunner Up in A case compeition organised by Vagabomb, A Scoop Whoop sister concern.

ResearchAnalysisReport writing Business Development SupportOperations

Working as a Legislative; to Mr. Prem Das Rai (Member of Parliament from Sikkim)* Responsible for researching and preparing parliamentary questions that serve as important tool for ensuring the accountability of the executiveto the legislature.* Responsible for preparing research notes on various legislation and policy issues to support Mr. Rai's debates in Parliament. Over the courseworked on several Bills such as The Lokpal and Lokayuktas Bill, 2011, Judicial Accountability, Regulation of Micro Finance Bill etc. andpolicy issues such as union budget, climate changes, education: primary and higher, tourism etc.* Responsible for preparation of issues briefs about various topics affecting Sikkim, India and the World.* Received training on functioning of Parliamentary functioning, the working of various Budgets and policy making.* Preparing issue notes for Standing Committee meetings as well as other seminars/workshops.* Responsible for conducting primary research in a project aimed at identifying best practices for Tourism across 5 North Eastern states.

Working with Data Integrity team of the company* Responsible for analyzing and identifying all kinds of discrepancies in the database.* Provide recommendations to incorporate changes arising from the analysis and subsequently modifying the database appropriately.* Received training on functioning of Lexis-Nexis

Worked with the productions and operations department and reviewed the working of the paper manufacturing industry.* Learnt the working of the PERT (Productions Evaluations and Review Technique).* Assisted the production department in bringing down the inventory management costs by trying to run various models of cost minimization of movement of inventory.