Sem & Smm Manager
Current- Formulate, direct and co-ordinate marketing activities and policies to promote products and services.
- Direct the hiring, training, or performance evaluations of a tele-calling team and oversee their daily activities.
- Plan and prepare advertising and promotional material to increase sales of products or services, running projects on SEM according to the client's requirement.
- Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
- Maintain and monitor keywords bids, account daily and month caps, CTR, Quality Score, and important Account matrix.
- Configuration event tracking via google tag manager.