Sem & Smm Manager
Current• Formulate, direct and co-ordinate marketing activities and policies to promote products and services.• Direct the hiring, training, or performance evaluations of a tele-calling team and oversee their daily activities.• Plan and prepare advertising and promotional material to increase sales of products or services, running projects on SEM according to the client's requirement.• Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.• Maintain and monitor keywords bids, account daily and month caps, CTR, Quality Score, and important Account matrix.• Configuration event tracking via google tag manager.• Forecast and track marketing and sales trends, analyzing collecteddata