- Heading the Retail Sales Strategy vertical and responsible for supporting retail sales head in driving the team- Identification of areas of opportunities and sharing products insights with the team- Instrumental in starting of Direct HNI vertical – untapped opportunity for business growth- Revamped Target Setting model by leveraging performance and potential of locations- Managing central level relationships for few key business partners like HDFC, ICICI, Avendus, Motilal, Centrum, Nuvama and ABFL- Part of core team to launch industry first initiatives like PerquiSIP, Sahyog and Turbo STP- Business Planning and information cascading to senior management of ABG and ABC- Received appreciation from management for organizing partner connect platform - Sports Carnival- Garnered 100 Cr from Equity Services AIF by promoting alternate products in partner ecosystem

• Leading a team of 10 members to enhance the branding of EaseMyTrip through online and offline channels• Working closely with the founder (Mr. Nishant Pitti) to formulate strategy and identify areas for growth• Reduced the Payment Gateway cost by over 10%, with an increase in SR, by integrating with new PG partner• Enhanced the existing travel insurance product, along with an increase in the commission by over 5%• Investor Relations for IPO – Single point of contact for managing BRLMs and potential investors in India and abroad - Developed and pitched business/financial model detailing growth trajectory and growth potential - Convinced analysts of business strengths by discussing unit economics and positive operating levers• Explored inorganic growth opportunities by evaluating acquisition of related businesses such as AbhiBus• Strategizing marketing automation journeys for user acquisition, engagement, and retention• Closely monitoring and defining the strategy for digital channels – Google Adwords, Social Media and affiliates• Maintaining relations with alliance partners and end to end planning & execution of campaigns• Evaluating alternate sources of marketing to increase conversions and maximize the Return on Investment

Responsibilities:- Pitching & Brand awareness - In-charge of targeted branding and marketing of the group, with focus on campuses- Innovation and strategy - Part of the team responsible for analysing the gaps in the system, suggesting innovative solutions and driving them to execution- Supported teams in corporate presentation and actively participated in strategic discussionsAchievements:- Awarded for outstanding performance in Quarter 4 during Annual TAG Off-Site- Appreciated by senior leaders across the group for successful execution of The Ultimate Pitch- Completed Behavioral Events Interview certification

- Received a Pre Placement Offer and was appreciated by the Apex for the insightful work- Won the Reliance Ultimate Pitch Competition among the other Summer Interns

Achievements:- Star Performer Award: Identified ways to overcome resource constraints innovatively- On-The-Spot Award: Received excellent client feedback for pre-empting errorsResponsibilities:- Development and management of software modules for international clients- Understanding performance of offered solutions by regularly interacting with the US clients- Managed development and testing environment while ensuring business continuity- Reduced up to 10% project hours by automating the manual testing procedure