*Identify and nurture relationships with strategic community partners to grow the business and provide resources for families we serve and prospective clients*Community outreach and speaking engagements with community partners to showcase services and value-added community supports from trusted professional partners available to potential clients*Work with families to assess needs, develop care strategies and connect with community resources with compassion and empathy to promote dignity *Develop and implement targeted communications plan to showcase the need and value of home care as an integral part of the health care system in Mercer, Monmouth and Ocean counties.*Develop and implement strategic e-newsletter to communicate with clients, prospects, employees and community partners.*Update and continually refresh the website to make it more accessible to potental clients.*Maintain a presence in the business community to assure a positive image, extensive name recognition for the Assisting Hands Home Care, a community-wide understanding of the services offered, and facilitation of referrals, which are essential to fulfilling the agency mission.*Manage social media*Develop website content through blog writing and strategic partnerships

Lead strategic development of brand, key messaging and website. Developing content for new website, social media and external communications.

Responsible for creation and execution of strategic communications and media opportunities for a wide variety of clients in targeted industry publications and audiences. Developed forward-thinking, future-looking plans and content that was used across a variety of platforms to position clients that ranged from non-profit healthcare associations to B-to-B service professionals and products in the best possible light with targeted messages. Created content schedules, crafted talking points and leveraged social media to convey client messages.

Served as an event organizer, local spokesperson and a public face. • Organized core monthly events and learning opportunities for members, which totaled more than 100 events per year. Most events had more than 100 attendees.• Assisted in marketing of events.• Handled all external communications to local and national media.• Increased visibility with coordinated local and national media opportunities and press conferences, developing a strong relationship with reporters and editors.• Traveled throughout membership area to spread awareness and messaging.• Represented organization on local organization committees.• Attended events on behalf of company.

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Responsible for two of the highest-profile municipalities covered by the newspaper. • Cover government, political, business and development issues.• Develop and produce all aspect of stories from concepts to print.• Attend local events and serve as a liaison between the newspaper and the community.• Cover the historical consolidation of Princeton Borough and Princeton Township in-depth as the lead reporter at The Princeton Packet. • Received NJPA awards for Responsible Journalism two years in a row.• Human interest, transportation and regional issues, including the logistics and community impact involved in the move of a hospital, were also a subject of lengthy coverage within the Princeton Region and Route 1 corridor and a part of my regular reporting.

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Responsible for serving as public face of company, internal and external communications and publications, increasing exposure in local media and providing press opportunities for girl members on the national and local levels. Engaged volunteers to increase participation in council PR initiatives. Created council publications and maintained website. Served as council photographer.

Responsible for covering five areas of business, developing stories, taking photographs and suggesting graphic elements. Proofed paper for accuracy and style; mentored fellow writer.

Served as weekend photo editor, pets section editor and reporter, responsible for writing news and feature stories for 60,000 circulation daily newspaper. Covered four municipalities, developed and wrote enterprise story packages and arranged photo assignments. Created and executed ongoing, interactive multimedia series focusing on local redevelopment. Engaged readers to drive content. Also assisted editors in selecting photographs for daily production and assisted with layout of newspaper.