As an Executive Leader in Business Development, I have global experience in commercial leadership, leveraging product strategy and marketing analytics. I am highly skilled in partnerships, sales, budget management and team leadership. My competencies extend to P&L management and hiring/managing a high performance team. It is my passion to build and lead top-performing teams to deliver clients-specific solutions while driving robust organizational growth. Key Achievements Include: ✅ Direct teams from 35 – 70 resources in performing organizational transformations & GTM strategy for Nielsen, Kantar, Essence, WPP, Yahoo! and as Consulting Partner to multiple global clients, including The Washington Post, theHive.ai, Tyroo (Singapore) and more✅ Responsible for directing all analytics and measurement strategy for organizational clients, including Google, Target, Airbnb, Nationwide and more, utilizing extensive expertise, industry campaign measurement standards, and best practices to lead with a future of measurement scope✅ Introduced an innovative Product strategy that generated an 8-digit new business growth focused on Metadata/DaaS for attribution and ROI to key clients such as NBCU, Facebook, Amazon, Apple, Google, Home Depot, Sinclair, Meredith, Hearst, WPP, IPG, Freewheel. SambaTV, Foursquare, Videoamp, Target, and Publicis✅ Led the successful adoption of industry standards for digital and CTV measurement, responsible for 45% of Nielsen’s platform revenues and established partnerships in the Digital Ad Tech and Audience Networks space that included Demand, Supply, and Data Management Platforms, successfully expanding revenue 3.5X in 1 year Contact me through this profile if you wish to connect.