Viktor Adamov Email and Phone Number
I am a retail professional with over 20 years of experience in the DIY, construction materials supply, and related industries, with an exceptional record at the positions of General Manager in Russian DIY retailer Petrovich and independent Consultant with numerous projects in construction supply. I have a high level of expertise in leading companies through a constantly changing, highly competitive environment, keeping a double-digit annual revenue and profit growth by leveraging geographical expansion and product portfolio development. My passion is developing and optimizing business processes, finding new opportunities and market niches, and bringing unique value to customers, employees, and shareholders.Key competencies:• Strategic planning and industry analysis.• Leading by example and setting company culture.• Building strong long-term relations with stakeholders.• Customer relations development.• Operations and Supply Chain efficiency.• Product portfolio analysis and optimization
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Independent ConsultantSelf Employed Apr 2015 - Present• Worked as an independent member of board of directors at Kreps (Saint-Petersburg, Russia), a top ten ranked building product manufacturer in Russia. Developed and executed five-year strategy, targeted at doubling the company’s capitalization. Developed Balanced Score Card in accordance with company’s goal.• Worked as an independent member of board of directors at Superstroy (Ekaterinburg, Russia), a regional DIY chain of supermarket. Supported the company’s management team in conducting structural changes to rescue the company from bankruptcy.• Advised a management team at Pervomaster (Novokuznetsk, Russia), a Siberian ProSales company how to expand and scale business, developed key business processes. • Worked as a managing director at a DIY and ProSales company Jam (Abakan, Russia). Hired a new top-management team, developed a motivation system, set short and long-term goals, and executed them; managed a product portfolio as well as supply chain. Implemented Balanced Score Card and an analytical platform to monitor and analyze the company’s performance.• Served as an independent board member at Unitile, the second largest tile manufacturer in Russia. Supported strategy development, defined the key regions for expansion, managed product portfolio, and acted as the industry expert for the board.
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Regional ManagerLaparet 2022 - PresentLos Angeles, California, United StatesPorcelain tiles distributing company• Developed tailored US portfolio, aligning products with market trends for heightened engagement and revenue growth.• Executed distribution strategy, establishing efficient sales channels and optimizing logistics for enhanced accessibility and cost-effectiveness.• Showcased products at trade shows, elevating brand awareness, fostering networking, and generating valuable client leads.• Negotiated supplier contracts, securing favorable terms to optimize procurement, reduce costs, and ensure consistent product availability.• Developed web site and promotion strategy for online presence of the brand across US. -
General ManagerLoctus Inc Aug 2017 - Mar 2022Greater Los Angeles AreaWholesaling company of spare parts for electronic goods• Developed and executed company strategy, customer value proposition, and innovative product designs by leveraging market insights and cross-functional collaboration.• Sourced suppliers, curated a diverse product portfolio, and fostered strong overseas supplier relationships, ensuring quality and timely deliveries.• Initiated successful online sales expansion through multiple e-commerce platforms and the official website, amplifying brand visibility and boosting sales.• Attained the milestone of $2 million in revenue by 2020, showcasing effective sales and strategic management.• Established and managed a warehouse housing 1,000+ SKUs, optimizing distribution efficiency and ensuring seamless order fulfillment.• Maintained a 2-month stock turnover while expanding the product range, showcasing adept inventory management skills.• Skillfully managed cash flow to sustain debt-free operations, reflecting prudent financial decision-making and ensuring long-term stability. -
General ManagerСтроительный Торговый Дом "Петрович" Jan 2008 - Mar 2015St Petersburg, St Petersburg City, Russia• Transformed the company from a local enterprise into a regional leader with more than 25% market share in North-West Region of Russia, tripling revenue from $170 million to $500 million in six years with 9.5% EBTDA. Prepared the company for national wide expansion. • Expanded product range of the company from 6,000 SKU in 2008 to 15,000 SKU in 2015 without deteriorating stock turnover. Established two distribution centers achieving 99.5% availability of goods.• Developed and implemented a unique “sales over phone” business-model: launched a contact center with 200 sales representatives, introduced a delivery system with a 4-hours delivery window• Designed and developed a user-friendly website, accelerating company’s internet sales growth from 0 in 2008 to 14% in 2015 in the company portfolio.• Led the company through two economic and political downturns (2008, 2014), maintained positive financial outcome, and prepared the company for further growth. • Improved cross-functional collaboration between departments by encouraging the inverted hierarchy approach, where the role of customer-facing employees was emphasized. This resulted in rising Net Promotion Score from 70% to 82%, and Employee Satisfaction Index from 64% to 72% within two years. • Implemented Balanced Score Card and KPI-related managers’ reward system, achieving a clear delineation of responsibilities and the creation of a performance-oriented organization with robust corporate culture. -
Director Of OperationsСтроительный Торговый Дом "Петрович" Jan 2002 - Jan 2008St Petersburg, St Petersburg City, Russia• Created, developed, and implemented company’s strategy, focusing efforts on B2B customers targeting small contractors and individual entrepreneurs. Realignment enabled the company to differentiate from competitors and built a foundation for future growth.• Implemented International Management Quality System ISO 9001, that enhanced overall operational performance, and reduced inventory loses in stores from 2.3% to 0.8%. • Negotiated and signed contracts with leading producers of construction materials, such as Saint-Gobain, Knauf, Rockwool; improving cooperation with suppliers, accelerating sales, and raising profit margin.• Restructured a discount-based loyalty program into an award program, improving profit margin by 6%. Maintained awards utility above 60%. • Implemented a strategic planning process aligned with a strong communication plan. Held annual strategic planning sessions with top-managers identifying key initiatives and business goals. Organized company-wide employee meetings where these initiatives and goals were communicated. • Introduced and mentored a corporate university focused on developing employees for mid-level management positions. Efforts resulted in promotion of employees into over 70% of newly formed managerial positions.• Started the company’s expansion into North-West Region of Russia, opening 7 stores beyond Saint-Petersburg. -
Store ManagerСтроительный Торговый Дом "Петрович" Aug 1999 - Apr 2002St Petersburg, St Petersburg City, Russia• Managed a store with $25 million revenue and $2.5 million operating budget. • Demonstrated 60% annual growth rate by improving warehouse operating efficiency, training sales team, and expanding product range from 150 to 500 SKU.• Introduced a wholesales department targeted at mid-size construction companies, resulting in 30% revenue growth and achieved industry recognition. • Introduced new services for customers, such as expedited delivery and heavy lifting. -
Sales Representative/ Product ManagerVerrazano Sep 1998 - Jul 1999Санкт-Петербург, Россия• Introduced a new business line, the distribution of roofing materials, which grew to $ 1.5 million within a year.• Expanded a new portfolio of products, meeting customer needs. Identified, negotiated with suppliers.• Developed and launched effective advertising campaign in print, radio, improving brand recognition and loyalty.
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Head Of SalesNormix Mar 1997 - Jul 1998Москва, Россия• Led a team of 4 sales representatives responsible for $20 million annual revenue.• Increased sales by 20% in the region by introducing specialty stores in several Moscow shopping malls.
Viktor Adamov Skills
Viktor Adamov Education Details
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Business Administration And Management, General -
Business Administration And Management, General -
Civil Engineering
Frequently Asked Questions about Viktor Adamov
What company does Viktor Adamov work for?
Viktor Adamov works for Laparet
What is Viktor Adamov's role at the current company?
Viktor Adamov's current role is A seasoned retail professional with a remarkable track record spanning over 20 years.
What schools did Viktor Adamov attend?
Viktor Adamov attended University Of Southern California, Stockholm School Of Economics, North-West State Technical University.
What skills is Viktor Adamov known for?
Viktor Adamov has skills like Strategic Planning, Business Strategy, P&l Management, P&l Analysis, Product Development, Change Management, Logistics Management, Supply Chain Management, Supply Chain Optimization, Contract Negotiation, Omni Channel Sales, E Commerce.
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Viktor adamov
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