Viktor Bendz Email & Phone Number

Copywriter and content marketing expert with a journalistic instinct. I am specialised in concept development, social media marketing and copywriting within the lifestyle industry.

Stockholm, Sverige

2021–2021CREATIVE PROJECT MANAGER, H&M MANDeveloped the overarching strategy for H&M Man's social channels, initiated the brand’s first long-term influencer programme and managed a year-long media collaboration with Wired Magazine.2019—2021CONCEPT CREATIVE, H&M BRAND & IDENTITYSet the creative frameworks for two of the brand’s most prioritised concepts: H&M Innovation Stories and H&M with Friends. 2015—2019EDITOR, H&M MAGAZINEThe editorial division of hm.com and a creative lab piloting new ways to work with content and campaigns on all H&M-owned channels. I developed editorial formats, led global campaign productions, and sourced and launched collaborations with rising creatives, influencers and international celebrities.

Stockholm, Sverige

• Managing the website to drive and increase online traffic; deciding what stories to push and when to do it.• News reporting.• Front-page copywriting for the printed paper.

Stockholm

• Conducting interviews and writing both short articles and long-reads.• Online news director (acting during the summer).

• Gathering and editing copy and images from reporters and photographers.• Copywriting headlines and preambles.• Responsible for the layout of the print sports section.

Business, Management, Marketing, And Related Support Services

Bachelor'S Degree, Journalism

Aside from journalism studies, I took several additional classes in graphic design, typography and layout.

Gymnasieexamen