Managed two teams of SEO specialists up to 10 people. Led 9 clients from different niches (e-commerce, cryptocurrency, mobile games, online school, SaaS). I was responsible for overall SEO strategy, finding growth points, communicating with clients and SEO agency management.Worked with the sales team to prepare sales proposals for new potential clients. Conducted SEO audits of websites and SEO analysis of competitors. Created presentations for clients in Figma and Miro.Acted as a speaker at internal private events for company employees. Conducted interviews and training for company employees.

Was the lead specialist on a large e-commerce project. Responsible for planning and execution of tasks, distribution of responsibilities among team members of 5 people. Answered client's questions, provided reporting, participated in calls.Handled technical SEO, created tasks for the development team, linkbuilding and copywriters, checked the correctness of their fulfillment. Offered solutions for further growth of the project.

1. Searching and analyzing materials for writing articles in the field of Internet marketing.2. Selection and creation of visual materials (pictures, videos) for publications.3. Publishing articles on the blog; editing (WordPress).4. Promotion of published articles in search engines and social networks.5. Work with web analytics systems (Yandex.Metrika, Yandex.Webmaster, Google Analytics, GSC).6. Competitor Analysis.

1. Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.2. Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.3. Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.4. Analyzed SEO outreach goals and presented findings to marketing director.5. Researched and analyzed competitor website and advertising links to gain insight into new strategies.6. Executed tests, collected and analyzed resulting data and identified trends and insights to achieve maximum ROI in paid search campaigns (Google Ads, Yandex Direct).7. Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.8. Tracked, reported and analyzed website analytics to drive strategy and improve user experience.9. Maintained Google, Yandex and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.10. Researched and implemented search engine optimization recommendations in accordance with development methodology.11. Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.12. Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.13. Created customized marketing materials to increase product awareness.14. Created content strategies for digital media.15. Helped clients develop website portals and social media pages to promote businesses.16. Collected and analyzed Web metrics such as visits, time on site and page views per visit.17. Used critical thinking to break down problems, evaluate solutions and make decisions.

Mobile game development studio.MY ROLE:• Conceptualized, developed, refined, and implemented effective marketing strategy (SEO, PPC, Content marketing).• Coordinated marketing strategy and aligned all campaigns with appropriate branding and scheduling.• Developed and prioritized engaging content utilizing targeted keywords.• Assessed, tested and launched various search engine marketing techniques, website layouts, and advertising.• Audited websites for improvements.KEY ACHIEVEMENTS:✓ After rapid initial growth, the company was acquired by a major competitor.

Sale of industrial equipment (regional business).MY ROLE:• Oversee Search Engine Marketing Strategy• Organic Search Traffic Growth• SEO Ranking Factors Correlation Analysis• Conversion Rate Optimization• Content Marketing• Link Building Management• Technical SEO Strategy• Content Creation and Promotion ManagementKEY ACHIEVEMENTS:✓ Multiple growth of organic traffic and positions in search engines.✓ Significant increase in sales.✓ A few years later, the owner opened another business.

Global technology platform for performance marketing powered by big data (SaaS).MY ROLE:• Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans (Google Ads, Yandex Direct).• Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.• Developed backend-tracking URLs to measure campaign results and determine ROI.• Evaluated market trends to stay current on consumer and competitor changes.• Optimized social media channels and web pages to improve SEO and usability.• Created content strategies for digital media.• Created customized marketing materials to increase product awareness.• Collected and analyzed Web metrics such as visits, time on site and page views per visit.KEY ACHIEVEMENTS:✓ The business has grown from a small startup to an international company.