Vimarsh Bajpai Email & Phone Number

Delhi, India

Vimarsh specialises in shaping and delivering impactful content and communication strategies that drive brand awareness, engagement, and business growth. He combines creative skills, strategic thinking, digital expertise, and analytical insights to create compelling content, manage online presence, and enhance brand reputation for organisations and business leaders in today's competitive digital landscape. Vimarsh’s areas of expertise include: Public Relations - Nurturing his long standing relationship with media to help deliver results through strategic media campaigns. - Working proactively with organizations to develop messaging, respond to media, and create crisis communication plans. - Helping organisations achieve maximum mileage from stories that raise visibility and build credibility through high-impact media coverage. Brand Building - Curating and executing captivating strategies and content which in turn builds the ‘buzz’ about their brand. - Helping identify 'digital avenues' that drive conversations and conversions. - Narrating the brand story through a multitude of channels such as social media, print and television. Content Ideation and Creation - Collaborating with brands to identify trending subject matters, discoverable topics, and create content that appeals to the target audience and helps develop new audience. - Exploring various forms of content and working with teams to create articles, videos, infographics, or podcasts that are engaging, informative, and optimised for search engines (SEO) to ensure maximum reach and impact.

In his role as a personal branding expert, Vimarsh combines creativity, strategic thinking, and interpersonal skills to help leaders and entrepreneurs build and manage strong personal brands that resonate with their target audiences and achieve their professional goals. One of the key elements of personal branding is to help leaders define their authentic selves through their unique brand identity and then communicate that narrative to the world. This involves: Brand Audit and Development: Developing and refining personal brand identities for leaders. This includes defining unique value propositions, identifying target audiences, and crafting compelling brand stories.Online Presence Management: Leveraging various online platforms such as social media, blogs, and websites to build and promote personal brands effectively.Content Creation: Creating high-quality content that aligns with the leaders' brand identities and resonates with their target audiences. This may include writing articles, creating videos, designing graphics, and more.Speaking Opportunities: Identifying and exploring opportunities for creating visibility for leaders across various online and offline platforms for presentations, talks and panel discussions. Image and Reputation Management: Monitoring online mentions, addressing feedback professionally, and ensuring consistency in messaging and actions.Coaching and Training: Providing coaching and training sessions to empower leaders and their teams with the knowledge and skills needed to manage their personal brands independently over time.Knowledge Sessions: Keeping leaders and their teams up-to-date with the latest trends in branding, marketing, and technology for personal branding and organisational growth.

New Delhi Area, India

Shardul Amarchand Mangaldas & Co (SAM & Co) is one of India’s biggest full-service law firms. With a legacy of a hundred years, SAM & Co is at the forefront of global and Indian M&A and private equity transactions and provides cutting-edge high-risk litigation and advice to its multi-jurisdictional clients. Role & Responsibilities * Communications Strategy: Developed and executed the Firm’s communications strategy aimed at enhancing brand visibility, media engagements, and redefining the Firm’s leadership position in the legal services sector.* Reputation Management: Worked closely with the leadership team to elevate and safeguard the Firm's corporate reputation including all facets of corporate and digital communications, client and employee engagement and media relations.* Thought Leadership and Client Outreach: Drove thought leadership and strategic client-centric communications. Created effective marketing communications programs and developed creative client outreach initiatives as well as direct mail and e-marketing campaigns.* Events and Awards: Worked closely with the leadership team to plan events that would help the Firm engage more effectively with policymakers and key decision-makers in large and mid-size businesses.* Chamber Engagements and Conference Speakerships: Collaborated with industry chambers and media platforms and identified opportunities for leadership to engage with current and prospective clients through speaking engagements and thought leadership.

New Delhi

Home Medics is a Healthcare Services Start-up that makes it easier for patients and their caregivers to access a full range of high-quality healthcare services in the privacy and comfort of their homes. Role & Responsibilities- Responsible for creating, implementing and measuring the success of:a comprehensive marketing, communications and public relations program that will build and enhance the organization’s image and position within the marketplace and the general public. - Facilitate internal and external communications; and all organization marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth.- Contribute to marketing effectiveness by identifying short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; implementing directives.- Develop marketing and communications plans and programs for each service and drive promotional support.- Maintain relations with customers by organizing and developing specific customer-relations programs; determining company presence at conventions, trade associations, and seminars.

Gurgaon, India

Grant Thornton is one of the world’s leading organisations of independent assurance, tax and advisory firms. With 38,500 people in 130 countries and over 2,000 people in 13 cities in India, Grant Thornton is focused on making a difference to clients, colleagues and the communities it serves. Grant Thornton helps dynamic organisations unlock their potential for growth by providing meaningful and forward-looking advice on complex business and financial matters. Role & Responsibilities:Engage with both internal and external stakeholders of Grant Thornton India, including employees, clients, prospective clients and the media through a mix of tangible and intangible channels and activities, which primarily include: -- Marketing & Advertising-- Thought Leadership-- Events & Conferences-- Media & Public Relations-- Knowledge Management-- Internal Communications-- Branding-- Business Development-- Client Servicing

New Delhi

Role & Responsibilities-- Driving editorial strategy and execution for Grey Head Media, a media startup & its premier brand DynamicCIO, a unique knowledge-sharing portal for the CIO community.-- Developing content for the website. -- Writing articles and blogs targeted at C-Suite professionals. -- Interviewing / interacting with business leaders and key industry professionals.-- Planning events, setting agenda and lining up speakers for sector-focused events, organized regularly by Grey Head Media. -- Moderating panel discussions at CXO Roundtables and Conferences.-- Coordinating with marketing heads of top IT organizations for execution and delivery of customer referral case studies.Achievements;-- Interviewed some of the top Chief Information Officers (CIOs) of organizations such as Airtel, Hero Honda, Tulip Telecom, Uninor, Max Healthcare, YES Bank, Maruti, and MTS.-- Worked on a flagship project to bring out a Coffee Table Book titled 'The Magnificent Heroes'. The book featured professional journeies and achievements of 20 of India's most distinguished CIOs.-- Planned, executed and lined up Speakers for key events, such as – Healthcare Summit, Telecom Security Congress and Enterprise Mobility Summit, sponsored by IBM, Polycom, Ace Data, Microsoft and Oracle.-- Moderated panel discussions at Healthcare CIO Summit on the topic: Creating a New-Age Digital Hospital. On the Panel: CXOs of Max Healthcare, Apollo Hospitals and Kokilaben Dhirubhai Ambani Hospital.-- Moderated panel discussions at Enterprise Mobility Summit on the topic: Bring Your Own Device (BYOD): Boon or Bane. On the Panel: CIOs of NIIT, Lanco Infratech and CSC.

Role & Responsibilities:-- Writing articles on Entrepreneurship and the SME sector.-- Tracking news and information on SMEs in various clusters. -- Interviewing / interacting with entrepreneurs, investors and business leaders.-- Writing blogs and posting photo blogs on DARE Website. -- Editing / Rewriting some articles for publication. -- Mentoring a team of journalists.Achievements:-- Interviewed some of country's top professionals in Venture Capital, Private Equity and Angel Community.-- Interviewed top officials of various embassies, including ambassadors and trade commissioners, for articles on global opportunities.-- Written on: business opportunities in rural tourism, carbon trading, waste management, franchising, publishing, construction equipment, wedding planning, luxury boats, salvage management, robotics, packaged meal, education etc.-- Written articles on Innovation, one of which was selected by L-RAMP, a project of Rural Innovations Network and IIT, Madras, supported by the Lemelson Foundation, USA. The article was part of the five articles on grassroots innovation that won DARE the L-RAMP Award in 2008. -- Written on best strategies for startups, particularly those relating to HR, intrapreneurship, outsourcing, green office, M&As, couple entrepreneurship, ESOPs, etc.-- Worked on a fact-finding study of business incubators, as part of a project of the Department of Science & Technology, Government of India.

Role & Responsibilities:-- Setting the agenda for panel discussion.-- Exploring topics for discussion.-- Deciding the names of the panelists.-- Coordinating with the panelists on the flow of the discussion-- Moderating the discussion, seeking active involvement of the participants.Achievements:-- Moderated at a 4-city event on Opportunities in LPO Business, in association with IBM.-- Moderated at a 5-city event on Opportunities & Challenges for StartUps, in association with DELL.-- Moderated the Marketing theme session at The Economic Times Entrepreneur & Innovation Conclave.-- Moderated at a 12-city event on SME Clusters across the country, in association with ICICI Bank, Cisco and TCS. The cities: Mumbai, Ahmedabad, Vadodara, Jamshedpur, Nagpur, Delhi, Chennai, Coimbatore, Kolkata, Jaipur, Trivandrum, Bangalore. The clusters: Engineering; Gems and Jewellery; Pharmaceutical; Infrastructure and Construction; Manufacturing; IT; Automotive Components.

Role & Responsibilities:-- Exploring/writing/editing articles on national, international, sports, business, science & local issues.-- Responsible for planning & designing the style, writing headlines/captions, using appropriate pictures for the PTI website.-- Ensuring that the text is grammatically, factually correct & free from spelling mistakes. -- Checking for repetition, consistency & contradiction and adapting the copy to the house style. -- Liaising with writers/editors to provide adequate background to news stories.-- Monitoring adherence to media law & regulations.Achievements:-- Preparing Impact Reports for regular discussions in the Editorial Meetings.-- Preparing content website (www.ptinews.com).-- Editing PTI’s Economic Service Bulletin.-- Working on External Desk, catering to PTI’s overseas subscribers like BBC.-- Preparing news in capsule format for PTI’s Scan Service subscribers.-- Was part of the World Bank’s press tour to rural areas in UP and Jharkhand to review the Bank-aided developmental projects.-- Covered River Rafting tournament at Rishikesh and CineMaya Film Festival at Delhi.-- A byline article on Neurological disorder “Cerebral Palsy” was published in the Economic Times.

Unctad Empretec Workshop, Geneva, Switzerland, Entrepreneurship

Activities and Societies: Social entrepreneurship Empretec is an integrated technical assistance programme established by UNCTAD’s.

Pgd, Journalism, Post Graduation

Activities and Societies: Debating and Creative Writing The Bharatiya Vidya Bhavan is an internationally reputed institution dedicated.

Bsc, Life Sciences

Activities and Societies: Debates and Writing