CAREER SUMMARYExperienced Marketing / Commercial Director. Demonstrated history of successful leadership in the agri and food business, measured through profitability, improved shareholders value and returns on investments. Personally add value to the organization by driving continual business improvement and the development of strong management teams. Able to build, extend and optimize.ABOUT MEExperienced marketeer (RM) in the agri and food business with a Master of Science (M.Sc.) from Wageningen University. Heavily involved in developing the High Tech Horticulture, a.o. through various board positions. Don't go for second best. Driver of implementing the latest developments in the business and the sector. Passionate about everything I do: business wise as well as personal wise. EXPERTISE AND TRACK RECORD- Over 25 years experience in marketing and sales in the agri business; leading the way, setting out the directions and realise the implementation of it- Continuous improvement realized year over year for all companies worked for- High level of entrepreneurshipMY VISION- With the global challenges ahead of us (like: securing enough healthy food for everyone), we need to professionalise the agri and food sector. Through implementation of proven methodologies and making use of the latest technology this is possible- Taking part of and shaping this transition gives every day the energy to go for the extra mile - resulting in a strong sector for today and future generationsNEXT STEPI believe success is not related to luck - you can create it! I am open to get in contact with people who share this thought and with whom I can speed up the developments in the agri and food business.✉: videenen@home.nl