Leading Edge is a South African market research consultancy that provides quantitative research solutions throughout Africa. This includes customized surveys as well as analysis of secondary data.We help our clients to really stretch their research budgets by providing professional, high quality primary research at extremely competitive prices.Our expertise include:- Concept and Product Testing- U&A’s and Brand Equity studies using our Brand Equity Model. - Tracking studies- Segmentation research - Customer Satisfaction / Customer experience assessments

As the Research Director I utilised my proficiency in conceptualizing and developing proactive prospecting methodologies, using such tools as constituent list segmentation, data mining, and electronic and peer screenings.Understanding of wealth indicators and ability to translate such information into prospect ratings and gift estimates was crucial to this post. I demonstrated a proficiency with electronic and printed reference materials.Strong analytical skills, including expertise in the modeling and analysis of data. Along with theAbility to appropriately communicate sensitive information and to judge how and with whom this information should be shared.I posses advanced computer skills, particularly with the Microsoft Office suite of applications and the knowledge and ability to implement principles of management, leadership, conflict resolution, negotiation, and motivation.I have the ability to foster a collaborative, customer-oriented working environment along with a demonstrated record of initiative, problem solving, and adaptability.Strong listening, communication, and collaboration skills.