with 10+ years of experience in brand management and marketing strategy, including product, brand, and communication strategies. I have worked with many domestic and international brands, such as McDonald's, Ford, SAIC IM, and Huawei etc. I am skilled at deeply understanding customer needs from both the business and interface levels, and providing efficient and targeted strategic solutions that meet actual requirements. My expertise includes but is not limited to developing product marketing strategies that focus on core competition, creating brand communication strategies that highlight product differentiation and user-perceived value, innovating market communication strategies and promotional plans to break through barriers.
Listed skills include Comms Planning, Digital/Social Strategy, Brand Strategy, Creative Thinking, and 12 others.