Vincent Brelle Email & Phone Number

- In charge of the copywriting for the revamp of the agency's biggest client website- Account management responsibilities (watchmaking)- Leading the production of our Luxury Innovation Tracker report- Writer for the Digital Luxury Group website and its editorial branch, Luxury Society

Geneva, Switzerland

Remaining in charge of the agency’s biggest client (both agency and client side), with a strongeremphasis on highly strategic projects and assignments.

Geneva, Switzerland

Became responsible for the biggest client of the agency (watchmaking industry), with the following missions:- Account management, to ensure a high level of client satisfaction and the quality of all deliverables, at the level expected from both the client and DLG.- P&L responsibility, including scope of work and budget definition and respect.- Overall coordination and supervision of all projects and people across the agency (from 10 to 15 depending on the year).- Direct responsibility for several projects such as e-retail, strategic monitoring, products launches, and Steering Committees with the top management on the client’s side.

Geneva Area, Switzerland

- Managed the social media team to structure it and help it grow.- Managed transversal projects for some of the agency's key clients.- Insured a high level of client satisfaction in order to maximize contract renewal rate.- Developed the business and the services of the business unit.

Geneva Area, Switzerland

In charge of the whole digital ecosystem for Ferdinand Berthoud, part of the Chopard Group:- Social Media- Website- Traffic acquisition- eCRMIn charge of the Chinese digital ecosystem improvement project for Chopard.In charge of digital marketing for Caveau de Bacchus.

Geneva Area, Switzerland

- Promoting the brand image, collections, partnerships, events and other activities on our various social media channels. - Coordinating with our subsidiaries to make sure their local initiatives are aligned with the global brand strategy, goals and calendar. - Coordinating with different agencies to plan, setup, execute and optimize international social advertising campaigns.- Monitoring new trends and features in the social media landscape in order to come up with innovative solutions to boost our social media presence, performance and ROI.

Geneva Area, Switzerland

- Major increase of the communities (+250% in 3 years) on all platforms thanks to a differentiated and continually optimized strategy.- Significant development of engagement and interactions with the communities on all channels (Facebook, Twitter, Instagram, YouTube, Pinterest, Google+, LinkedIn).- Definition and implementation of transversal campaigns often cited on Luxury Daily.- Definition and implementation of workflows between HQ, the markets and the agencies leading to a considerable increase in the teams’ efficiency and reactivity.- Standardization of tools and processes in order to promote local news and events while maintaining brand consistency at an international level.- Continuous improvement of social CRM thanks to the creation of a dynamic knowledge base and efficient coordination between all departments.

Geneva

- Business Unit structuration, organization and management- New talents recruitment- Definition and follow-up of individual as well as business unit objectives- Development of the business unit portfolio- Development and structuration of the social media offering- Identification and coordination of external partners in specific areas of expertise- Account management- P&L responsibility- Global strategy definition and implementation at a group level

Geneva

After more than two years working in the Sales & Marketing department, I started working on project management to develop new skills - personal and digital.My main area of expertise quickly became social media - with some Facebook pages enjoying a 400% organic growth in less than a year - but I was also involved in online reputation and brand protection projects. My main missions included:- Strategy definition- Account management- Project management- Community development- Data analysis- Reports & insights creation- Client support- External stakeholders coordination- Identification and integration of key influencersAt the same time, I was still providing active support to customers acquisition and was in charge of internal sales management and follow-up.

Geneva

After completing my internship within the innovation department, I took a Marketing & Sales position within IC-Agency.My main missions included:- Identification of new business opportunities and prospects in line with the company's objectives - Developement of the customers portfolio- Identification of current and future customers' needs- Definition of efficient and profitable e-marketing solutions- Management of the internal sales processes and follow-up- Analysis and consolidation of financial results used as internal monitoring and piloting toolsI was also a frequent writer for our corporate blog, InsightOut.

Master, Technology Management And Entrepreneurship

Activities and Societies: START Lausanne (students association promoting entrepreneurship), Conseil de Faculté HEC as one of 6 students'.

Maturité Fédérale, Economics