* Lead a team that develops and executes strategic communication plans, public relations and digitalmarketing, to enhance visibility and engagement for property and business improvement district* Oversee internal and external communication channels, collaborating with stakeholders andanalyzing metrics to optimize messaging and align with organizational goals* Collaborate on grant writing, event planning, fundraising, and sponsorship outreach

* Lead marketing initiatives for grocery store with $18 million+ annual sales through social media, in-store displays, targeted sales, events, sponsorships/donations and media buying* Handle all PR for the store and carry out administrative tasks as successor to the General Manager

* Prospected, developed, negotiated, and closed leads for advertising space in weekly publication and special issue magazines until COVID-19 related shutdown of the publication* Used consultive selling with clients to create and implement successful marketing strategies* Handled all cannabis related advertising in the publication

* Managed and oversaw the day-to-day operations of two storefronts and back-of-house production* Completed store administration and ensured compliance with policies and procedures* Implemented innovative ideas to increase market share* Developed an employee-oriented company culture that emphasized quality, continuous improvement, employee development, and customer satisfaction* Lead local digital strategy through social channel content management

* Prospected, qualified, developed and closed partnership leads* Identified key decision makers and the approval process within organizations* Added quality prospects to existing pipeline on a weekly basis, requiring cold outreach* Presented PCA service options in multiple settings, including board meetings* Negotiated and closed partnerships with youth sports organizations and schools* Maintained pro-active relationships with all Partners & Clients* Represented PCA at special events and PR opportunities* Coordinated PCA events in the Sacramento area* Lead local digital strategy through social channel content management

* Lead marketing initiatives for restaurant, leading to 19% increase in sales revenue in one year* Coordinated events in with Sacramento Kings' players Jason Thompson and Ben McLemore * Increased community engagement and support of local philanthropies* Coordinated marketing campaigns through sponsorships of Republic FC and Sac State Athletics* Supported media buying including in-store displays, television, radio, and banners at venues* Lead local digital strategy through social channel content management* Implemented strategic plans to increase catering sales, contributing to overall profitability of store

* Assisted in sponsor related activities at Sacramento State Athletics sporting events* Ensured all contractual obligations were met for various sponsors* Contributed to sponsorship proposals for potential partners and built fulfillment summaries* Pitched prospective partners contributing to the growth of ad sales revenue

* Exceeded sales goals through understanding of products and comprehensive sales strategies* Built relationships with customers to drive repeat store visits

* Developed a positive intellectual and social living environment for students in Residence Halls* Provided educational programs and paraprofessional counseling for students* Directly supervised a wing of 80 students * Assisted in housing operations, including front desk management