Pr Account Director
- Account Management: Supervised and coordinated key accounts, ensuring transparent and effective communication between clients and opinion leaders (press & influence)- Communication Strategies: Developed and executed customized PR & Influence strategies aligned with brand and product objectives.- Campaign Launches: Planned and managed video game releases, including coordinating media events, product demonstrations, and pre-launch campaigns.- Media Relations: Established… Show more - Account Management: Supervised and coordinated key accounts, ensuring transparent and effective communication between clients and opinion leaders (press & influence)- Communication Strategies: Developed and executed customized PR & Influence strategies aligned with brand and product objectives.- Campaign Launches: Planned and managed video game releases, including coordinating media events, product demonstrations, and pre-launch campaigns.- Media Relations: Established and maintained strong relationships with journalists, influencers, and media partners, ensuring extensive and positive media coverage.Key Skills:- Strategic Communication: Expertise in crafting creative and effective communication strategies to achieve brand objectives.- Leadership: Proven ability in team management and coordination of complex projects.- Project Management: Ability to manage multiple projects simultaneously while adhering to deadlines and budgets.Notable Achievements:- Successful Campaigns: Implemented highly successful PR campaigns for AAA titles, generating significant media coverage and substantial brand visibility.- Launch Events: Organized and managed video game launch events, attracting international press and influencers.- Innovation and Creativity: Developed innovative communication strategies, leveraging emerging technologies and digital platforms to maximize audience engagement.Coordination Team:- Life by You (USA, UK, FR, GSA, IT & SP)- PUBG MOBILE (KOL Western Europe program - 80 creators)- The Planet Crafter (US, UK, FR & GSA)- Pax Dei (US, UK, FR & GSA)- SNJV/Pégases (US/UK & FR)French market-centric:- Epic Games (Fortnite + Fall Guys)- Capcom (all games)- Bungie (Destiny 2)- Frontier Development (all games)- Level Infinite (all games)- Playruo- Private Division (all games)- Keen Games (Enshrouded) Show less
