Providing strategic and operational guidance on business technology needs.

Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures. Planning, development and execution of local and national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables. Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams. Leading ongoing management of digital touch points, including Westcoat.com website, social networking landing pages, and mobile. Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules. Owning and maintaining site analytics, metrics, and campaign reporting. In depth knowledge of SEO/SEM and adwords programs. Presenting recommendations to Director of Marketing and Communications and CEO and facilitating implementation to all types of internal and external stakeholders.

Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures. Planning, development and execution of local-optimized digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables. Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams. Leading ongoing management of digital touch points, including LifeDeck.com website, social networking landing pages, and mobile. Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules. Owning and maintaining site analytics, metrics, and campaign reporting. In depth knowledge of SEO/SEM and adwords programs. Presenting recommendations to Director of Marketing and Communications and CEO and facilitating implementation to all types of internal and external stakeholders.

Development, management, and execution of Social Media strategy, service offerings, technology selection and deployment, social media campaigns, and change portfolio projects. Strategic Consulting, including business plan & marketing strategy development.

* The New Jazz Thing @Jazz88 with Vince Outlaw: Creator, producer, and on-air host of a weekly New Jazz Music, Interview, and News show, with broadcast, on-demand, blog, and social media components (Blog, Twitter, Facebook, Google+, YouTube). * Jazz Live San Diego: On-stage Emcee, Interviewer, and In-Studio Host for a monthly live concert series from the Saville Theater at San Diego City College with broadcast, on-demand, blog, and social media components (Blog, Twitter, Facebook, YouTube). * Jazz 88 Music Library Blog: Creator and producer of weekly blog highlighting new Jazz music releases, artist websites, and video/audio promotional material (Blog, YouTube). * Consultant on multiple communications-focused station initiatives including initial domain naming, website, streaming, on-demand and social media technology for #1 Jazz Radio, San Diego's Jazz 88.3!

As website manager, I have responsibility for content strategy and ideation, digital ad creatives development, ad trafficking and optimization on pay per click networks, monitoring of ad revenue. As ad trafficker, I develop traffic source strategies and campaigns, deploy ad creatives, and monitor campaigns for optimization opportunities.

* Developed and Managed Enterprise Business Architecture-driven Strategic IT Plan for multi-billion dollar revenue professional services and high-technology products enterprise.* Developed strategic IT plan for 2013 split of SAIC into $2B IT Services (new SAIC) and $4B high-technology products (Leidos) entities. * Achieved enterprise-wide strategic goals through change to essential business structures, including processes, organizations, information technology, and other key resources.

* Envisioned and collaboratively implemented Business Analyst organization to drive business-focused IT strategic planning. * Chosen as project lead on SAIC High Performance Transformation team spearheading multiple enterprise-wide transformation initiatives. * Project and Solution-specific business strategy, through business process and organization change, to supporting Information Technology capability needs specification and procurement.

Supporting full information technology lifecycle governance and architecture, service management, system engineering, solution development, software programming, support and change management.