Vince Santo

Vince Santo Email and Phone Number

President and Chief Executive Officer @ The Maze Group
New York, NY, US
Vince Santo's Location
New York, New York, United States, United States
Vince Santo's Contact Details
About Vince Santo

Vince is an entrepreneur with a proven track record of success with over 25 years of global experience leading and growing business and technology strategy and systems integration consulting firms.Vince is a Player-Coach that has deep hands-on domain experience advising clients in the Luxury Apparel and Beauty, Retail, CPG, Health Care and FinTech industries across digital marketing and commerce. Vince has exemplary leadership, negotiation and communication skills. He is a trusted advisor to C-level executives, strategic partners and private equity investors and is considered a thought leader in the global eCommerce, customer analytics and performance marketing space.

Vince Santo's Current Company Details
The Maze Group

The Maze Group

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President and Chief Executive Officer
New York, NY, US
Website:
themazegroup.com
Employees:
55
Vince Santo Work Experience Details
  • The Maze Group
    President And Chief Executive Officer
    The Maze Group
    New York, Ny, Us
  • The Maze Group
    President & Chief Executive Officer
    The Maze Group Oct 2020 - Present
    New York, Ny, Us
    Maze is a business and technology advisory, digital marketing and systems integration firm that focuses on acquisition, retention, conversion rate optimization and commerce solutions primarily within the Shopify and Salesforce ecosystems. We are the consulting arm of The Maze Group, a private equity and business and technology consulting firm. We work with SMB and Global Enterprise clients to solve complex business problems that lie at the intersection of marketing, commerce and organizational change.
  • Global Commerce Advisors
    Founder And Managing Partner
    Global Commerce Advisors Aug 2019 - Oct 2020
    Global Commerce Advisors is a strategic business and technology advisory firm that focuses on optimizing and growing digital commerce businesses. Two strategic client engagements include the following:Engaged as a trusted advisor to the CDO, CMO and CIO of a $12.5B publicly traded department store retailer. Led the Customer Personalization initiative and assisting in reimagining the Martech and Commerce ecosystem. Orchestrated and aligned the various functional silos -- eCommerce, product marketing, merchandising, creative, operations, customer research & insights, analytics and technology -- to identify and activate high-impact, cross-channel and personalized customer journeys for known and unknown customers. Advised the email marketing team on dynamic email content, automated triggers and ecommerce synergy. Advised the eCommerce team on conversion rate optimization (CRO) by personalizing the home page, site search, product recommendations and overall UX. Advising the C-suite on rethinking the Martech and Commerce stack and platforms to reduce the total cost of ownership (TCO) and drive top-line revenue growth.Retained by the CEO of a $2.6B publicly traded fashion apparel business to provide hands-on strategic guidance on a complex 50-country global digital transformation initiative. Co-developed the business case to justify the CapEx investment and gained board approval for the digital transformation initiative. Provided guidance across multiple global work streams, including: legacy eCommerce system to Salesforce Commerce Cloud (SFCC) B2C migration strategy and phased-roadmap, requirements capture and platform selection for a Customer Data Platform (CDP) and technology architecture development for the retail "store of the future" that included mobile POS, clienteling app, touch screen mirrors and other innovative capabilities.
  • Accenture
    Managing Director, North American Salesforce Commerce Cloud Solutions Strategist & Go-To-Market Lead
    Accenture May 2017 - Sep 2019
    Dublin 2, Ie
    Vince acted as a trusted Business & Technology Strategist that advised C-level executives on how best to address business challenges engendered by technology innovation and changing consumer behaviors. He assisted clients in formulating strategy, developed qualitative & quantitative business cases, strategic roadmaps and Board / PE presentations. His style is very hands-on and he assisted clients post-strategy to fine tune onshore & offshore delivery teams, program manage complex global transformation initiatives and design and implement global governance & PMOs. Several global engagements addressed, how to: - enable wholesale businesses to leverage ecommerce to gain consumer insights- re-think organizational structures & processes to enable agility and speed to market- integrate in-store & ecommerce customer & inventory data to enable omnichannel UX- use machine learning & analytics to personalize experiences and optimize decision makingIn addition to client-facing work, Vince also led the Salesforce Commerce Cloud relationship. Vince is considered a Luxury, Fashion Apparel & Beauty Retail and Commerce thought leader by Accenture and Salesforce leadership. He was often sought after by clients, Salesforce, alliance partners and Accenture leadership to pursue and lead complex global transformation initiatives. He collaborated with key Accenture Retail and CPG stakeholders and Salesforce’s Product Management and Alliance leadership teams to co-create and productize cross-cloud commerce solutions and go-to-market strategies. He assisted in redefining and updating service offerings to incorporate cross-cloud integration, headless and microservice architectures and machine learning / AI.Member of Salesforce Commerce Cloud Partner Advisory BoardMember of Amplience Business Advisory Board
  • Media Hive
    President And Chief Operating Officer
    Media Hive Nov 2011 - May 2017
    Recruited by the founders to transform Media Hive from a small regional ATG / Oracle systems integrator into Salesforce Commerce Cloud’s N.A. Delivery Partner of the Year two consecutive years 2016 - 2017. Expanded the service offering to encompass Strategic Advisory, Technology Implementation and retainer-based Run services. Player-Coach responsible for defining and running daily business operations and financial management in-parallel with selling and leading strategic consulting and eCommerce implementation engagements. Successfully managed client and private-equity investor relationships in the luxury apparel and beauty space, including: L Catterton, Lion Capital, Leonard Green & Partners, Barneys New York, Shiseido Group, Revlon/Elizabeth Arden, Global Brands Group, FastRetailing, Theory, LVMH Fresh, John Varvatos, Marc Jacobs, Kenneth Cole, Lucky Brand, Citizen - Bulova, and Vince Camuto.Achieved significant revenue growth, profitability and scale and successfully exited the company via the sale to Accenture Interactive in May 2017.Member of Salesforce Commerce Cloud Partner Advisory BoardMember of Amplience Business Advisory Board
  • Rapp An Omnicom Brand Experience Agency
    Senior Vice President, Executive Director, Strategic Service Delivery & Operations
    Rapp An Omnicom Brand Experience Agency Jul 2010 - Aug 2011
    New York, Ny, Us
    Led agency transformation from a fragmented direct marketing and digital agency into an integrated brand experience agency. Built a high performance team of producers, designers and technologists to enable an integrated brand experience across print, broadcast TV, web, social and mobile platforms. Optimized the new-business-to-project-execution process and implemented program management governance to efficiently manage large, multi-year AOR relationships. Translated the business vision of “where brands live now” into the service offering and service delivery model. Led program estimation and proposal development for strategic new business opportunities. Led a cross-functional team of client services, strategy & planning, creative, user experience, production, analytics and technology to define the new business vetting and project planning process. Worked with the head of Financial Management and Talent Management to align the new business pipeline, revenue forecast, capacity planning and recruiting processes.Lead strategist and author of the strategic framework for Humana’s brand transformation. The framework’s primary objectives were to align marketing investments with business outcomes, create a consistent and relevant cross-channel brand experience, enable closed-loop monitoring and calibration of the messages and media mix and facilitate change across the enterprise. The framework aligned the CMO agenda across marketing in addition to other key functions – i.e., CIO for all web and mobile assets and COO for the sales, call center and product management. The framework mapped the business and brand strategies, KPI’s, customer journeys, personas, messages, products & services, white space opportunities and touch points. Collaborated with the creative director to design a social pilot that used facebook and a branded youtube channel to amplify awareness for the new relationships TV campaign.
  • Cloud Technology Partners
    Founding Partner / Chief Strategy Officer
    Cloud Technology Partners Jul 2009 - Jul 2010
    Houston, Texas, Us
    Co-founded Cloud Technology Partners a cloud computing advisory and implementation services firm. Conducted primary research with CIOs, industry analysts, alliance partners and investors to inform the service offering and value proposition. Developed the business plan and service delivery model, including the fee-for-service and recurring revenue models, competitive differentiation, cash flow projections and go-to-market strategy. Forged strategic partnerships with salesforce.com and amazon web services. Advised the EVP Strategic Planning of a global insurance and reinsurance business on aligning the future business strategy and growth vectors with the service delivery capabilities. Collaborated with the strategic planning and M&A teams to determine future growth vectors and assessed the organizations ability to assimilate change. Focus areas included accelerating the speed and increasing the quality of project delivery via agile techniques, designed and activated the business transformation PMO and governance model, developed the global sourcing strategy, created the application portfolio rationalization plan and designed the enterprise reference architecture blueprint. Offered and declined Head of Business Transformation PMO role at conclusion of consulting engagement.
  • Method
    Vice President Global Operations & Gm
    Method May 2008 - Jun 2009
    Charlotte, North Carolina, Us
    Provided strategic consulting to the CEO and investors of Method and hired as VP / GM Global Operations.Established sustainable client relationships and ensured both client and employee satisfaction through award winning, design-led solutions. Responsible for ensuring seamless operational efficiency across Methods three studios – NY, SF, LON -- and profitably grew the NY studio. Accountable for overall service delivery and sales support. Performed the roles of Executive Sponsor and Client Relationship Manager on strategic client engagements. Developed innovative business strategies and implemented client solutions using various web, mobile and social platforms including iPhone, Android, Second Life and Google Apps. Orchestrated a business clawback from the investors to the original founders and assisted in the recapitalization of the business. Acted as interim-CFO during the business transition. Key client engagements included: MFG – Global web site rationalization and redesign; PBS – Content and Monetization strategy; Vulcan Productions – Digital strategy and web site design to support “This Emotional Life”, a three part series on mental health that was aired on PBS; Count Me In – Social networking strategy and web site redesign.
  • Vince Santo & Associates
    Founder And Managing Partner
    Vince Santo & Associates Jan 2008 - May 2008
    Advised the CEO of Grey Healthcare, a division of WPP, in the strategy, design and implementation of a health and wellness joint venture between WPP and Luminari, Inc. ( www.bewell.com ). The objective of the venture was to exploit a white space opportunity in the marketplace by offering expert guidance on health and wellness topics by leveraging social networking technology. The commercial strategy was to leverage health and wellness luminaries – Dr. Nancy Snyderman, Chief Medical Editor of NBC News, Dr. Susan Love, breast cancer expert, Dr. Mehmet C. Oz, expert in men’s health, etc. – to engage in conversation on health and wellness topics and rapidly scale and monetize the community through Pharmaceutical company sponsorship and advertising.Vince also advised the CEO and majority shareholder of Method, Inc., an Experience Design and Innovation firm, on the integration of brand strategy and design services with management consulting and technology implementation services into a cohesive end-to-end service offering. Re-designed the value proposition, service offering, go-to-market strategy and business development model to compete with Innovation firms such as IDEO, Frog Design and Schematic and interactive design agencies such as Razorfish, Huge and Organic. Based on the significant value add of his advisory services, Vince was invited by the CEO to lead the NY and UK offices of Method in May 2008.
  • Molecular An Aegis / Isobar Digital Agency
    Vice President And Managing Director Ny
    Molecular An Aegis / Isobar Digital Agency Sep 2006 - Jan 2008
    Watertown, Ma, Us
    Led the start-up of Molecular's NY office into a high growth, full service digital agency. Responsible for cultivating senior client relationships, building and coaching the business development and service delivery teams and managing overall operations and P&L. Responsible for formulating overall company business strategy as a member of the Executive Leadership team. Developed the business plan for a Data & Analytics service offering. Key clients serviced: Nikon USA - Web site redesign; Ernst & Young - Video and content-based recruiting site design; Alloy Media + Marketing - Web architecture design.
  • Pfizer, Us Pharmaceutical Division
    Director & Team Leader, Enabling Solutions Group
    Pfizer, Us Pharmaceutical Division Sep 2003 - Sep 2006
    New York, New York, Us
    Managed a $150M OPEX and $80M CAPEX budget and led a 200-member team of employees and contractors that delivered services to the US Pharma Sales & Marketing organization of 14,000 users. Led the IT Transformation Strategy Roadmap initiative and identified areas for innovation and cost savings. Delivered annual OPEX savings of $45M over three years by adopting a global sourcing strategy and optimizing key operational processes and systems. Analyzed the $100M relationship with Dendrite, Inc. and developed an action plan to unbundle the services to lower costs and increase performance. The plan included renegotiating the software licensing agreement, migrating services in-house and creating RFPs to competitively bid out key components of work. Implemented the first Vendor Management Office with associated vendor ranking and certification processes as well as standard rate cards and SLAs. Designed the Offshore Applications Development operating model and led the RFP and vendor selection process. Rationalized the applications portfolio and drove down portfolio TCO by retiring ineffective and redundant systems, re-factoring inefficient applications and leveraging open source technologies. Designed and implemented the Governance and PMO model to orchestrate the IT Transformation and monitor and manage financial and human capital. Led the implementation of the Sales Force Portal and unbranded wellness web sites. Successfully migrated the US Field Force of over 12,000 into the new email hosted environment and negotiated the purchase of new laptops with IBM Lenovo.
  • Vince Santo & Associates
    Founder And Managing Partner
    Vince Santo & Associates Aug 2002 - Sep 2003
    Designed and implemented the Governance & PMO structure for the New Product Development group for Pfizer. Aligned the interests of key business and technology stakeholders, rationalized technology and shadow-IT budgets and prioritized project initiatives. Hired by Pfizer’s US CIO to lead the Enabling Solutions Group in September 2003.
  • Quidnunc
    Vice President And Managing Partner
    Quidnunc Oct 2001 - Jul 2002
    Gb
    Recruited by the Chairman and CEO to turn around a severely challenged web agency at the nadir of the .com market collapse. Responsible for all business development, client relationship leadership, service delivery and P&L management. Key clients serviced included AccuWeather, JP Morgan Chase and Goldman Sachs.
  • Rare Medium
    Sr. Vice President And Gm
    Rare Medium Dec 1998 - Sep 2001
    Profitably grew the region from $12MM to over $55MM in revenue in three years. Executive sponsor on several innovative initiatives including the first user research and persona lab that provided key insight into critical customer needs and behaviors. Integrated the visual design, interaction design and engineering groups into one cohesive user experience group. Assisted in M&A due diligence and business integration planning and execution. Consulted with such clients as Goldman Sachs – Private client web site design; JP Morgan Chase – Private client web site design; Merrill Lynch – Global HR web-based self-service portal; iParty – Digital strategy and eCommerce site implementation.
  • Cambridge Technology Partners
    Global Managing Director Network Solutions / Client Partner
    Cambridge Technology Partners Sep 1994 - Dec 1998
    First person hired into the start-up NY office as a Client Partner responsible for selling and servicing new clients. Helped to grow the NY office to 200 consultants in 2.5 years Selected by the President to turnaround the Global Network Solutions (GNS) business unit. Aligned the GNS business and core CTP business and provided in-depth technical architecture, eCommerce, security and networking services. Assisted in M&A due diligence for rapid growth of GNS. Key client engagements included: Vanguard Group – Lifetime Customer Value across Retail and Institutional groups; Nobody Beats the Wiz – Defensive business strategy to combat retail category killers Best Buy and Circuit City; Roche Labs – Sales and Marketing Data Warehouse; UPS – eCcommerce web site design for the Small Office Home Office marketplace; Memorial Sloan-Kettering – Disease Management and Clinical Pathways systems design; British Telecom – Integrated Network Management solution design.
  • Shl Systemhouse
    Director Technology Services
    Shl Systemhouse Apr 1992 - Sep 1994
    Arlington, Va, Us
    Instrumental in starting-up the NY operation with a Canada-based systems integrator. Assisted in all business development and service delivery for all NY and NJ clients. Assisted in M&A due diligence and business integration planning and execution. Consulted with such clients as Moodyʼs Investor Services - Designed multimedia editorial and publishing system; Johnson & Johnson - Sales Force Automation system implementation; Bristol-Myers Squibb - Sales and Marketing Data Warehouse.
  • Andersen Consulting (Accenture)
    Senior Manager Advanced Systems Group
    Andersen Consulting (Accenture) Jun 1989 - Mar 1992
    Dublin 2, Ie
    Acted as senior program manager and technical architect on numerous client engagements. Led global $25M multi-year application design and implementation engagement with UPS International. Led the global Data Center consolidation for Marsh / Guy Carpenter / CT Bowring. Designed optimized business processes and systems for the Internal Revenue Service of the Mexican Government. Consulted with such clients as Johnson &Johnson, Merck, Medco and Pfizer.
  • Ibm
    Systems Programmer & Researcher
    Ibm Sep 1985 - Jun 1989
    Armonk, New York, Ny, Us
    VM/CMS, MVS and SNA systems programmer and engineering researcher with IBM in Franklin Lakes, NJ and the Yorktown Heights Research Center. Conducted research in the area of distributed intelligent systems, system virtualization and artificial intelligence.

Vince Santo Skills

Digital Strategy Social Media Mobile Marketing Service Delivery Business Transformation Brand Innovation Delivery And Operations Integrated Project Delivery Ecommerce Solomo E Commerce Strategy Start Ups Cross Functional Team Leadership Mobile Devices Digital Marketing Strategic Partnerships Crm Analytics Process Improvement Enterprise Software Program Management Integrated Marketing User Experience Information Architecture Business Development Product Management Cloud Computing Business Process Improvement Customer Relationship Management Entrepreneurship Leadership

Vince Santo Education Details

  • Iona University
    Iona University
    Software Engineering
  • Pace University
    Pace University
    Financial Management
  • Iona University
    Iona University
    Computer & Information Science

Frequently Asked Questions about Vince Santo

What company does Vince Santo work for?

Vince Santo works for The Maze Group

What is Vince Santo's role at the current company?

Vince Santo's current role is President and Chief Executive Officer.

What is Vince Santo's email address?

Vince Santo's email address is vi****@****ive.com

What is Vince Santo's direct phone number?

Vince Santo's direct phone number is +173274*****

What schools did Vince Santo attend?

Vince Santo attended Iona University, Pace University, Iona University.

What skills is Vince Santo known for?

Vince Santo has skills like Digital Strategy, Social Media, Mobile Marketing, Service Delivery, Business Transformation, Brand Innovation, Delivery And Operations, Integrated Project Delivery, Ecommerce, Solomo, E Commerce, Strategy.

Who are Vince Santo's colleagues?

Vince Santo's colleagues are Derek Benedict, Nick Carling, Aurora Jinn, Mathew Feuer, Recruitment - The Maze Group, Foster Sicotte, Deven Moore-Porter.

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