Vin Decrescenzo Email & Phone Number

New York, Ny, Us

Greater New York City Area

Direct all program operations for David Lynch Foundation's Operation Warrior Wellness Program, which provides training in Transcendental Meditation to veterans and active duty military suffering from Post Traumatic Stress, Substance Use Disorder and Military Sexual Trauma. Marketing, Communications and PR responsibilities include:• Working directly with CEO on public relations for veterans program including TV, print and online• Develop and implement strategic communications and marketing strategies, to ensure that the veterans program priorities, and goals are supported and communicated effectively through, the DLF website, communications, social media and other online and offline channels. • Communicate strategic and partnership updates with CEO, Board, and key internal stakeholders Program Responsibilities include:• Managing delivery of NYC and national veterans program• Managing a portfolio of program partnerships including VA hospitals, military bases, veteran serving organizations and meditation centers throughout the U.S.• Developing new strategic partnerships with VA hospitals and veterans service organizations throughout the U.S. • Ensuring program is operating within budget • Coordinate internal program research and evaluations• Overseeing operations of the Women's Health Initiative national individual scholarship program • Direct an online and offline marketing, communications and advertising strategy to both develop new program partnerships as well as directly recruit clients to courses. Online marketing tactics include• Social media• Online Advertising; Facebook, Google, etc.• Email MarketingFundraising responsibilities include:• Work with CEO and EVP to design a funding strategy to secure major research funding • Leading, cultivating, stewarding and expanding key partnerships to ensure strategic alignment to DLF mission including foundations and government funding sources • Develop relationships with potential research partners

Greater New York City Area

Develop and manage digital marketing campaigns for a variety of clients. Develop new business. Key responsibilities include:• New business development• Managing a team of writers, marketing managers, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing • Content Marketing including blogs, videos and website content • Client consulting & strategy development

102 Madison Avenue, New York City

Manage interactive projects and develop new business for a leading digital marketing agency. Client services include website design and development, UID, Creative Design, SEO, Social Media Marketing, PPC, Content Marketing and Mobile Marketing. Key Responsibilities include:• Managing multiple projects and up-selling web design and online marketing services • New business development* Overseeing all phases of project discovery, design, production and launch• Maintaining strong client relationships through comprehensive understanding of business needs• Identifying opportunities to grow clients' business online• Ensuring contracts clearly articulate strategic vision and remain in budget and scope• Generate new accounts

New York City

Direct and manage digital marketing and communication strategies as well as develop creative concepts for a variety of clients with a focus on the hospitality, gaming and healthcare industries. Responsibilities include:• Managing a team of writers, project coordinators, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing including mobile apps• Content Marketing including blogs, videos and website content • Client consulting & strategy development

New York City

Managed three successful paid search and SEO campaigns for healthcare, beauty, and database marketing accounts. Responsibilities included:• Site analytics• Keyword generation• E-commerce• Campaign performance analysis• Lead generation• Daily keyword bid management• Landing page development• SEO and ad copy writing

New York City

Developed creative concepts and copy for multi-channel marketing campaigns and directed them through design and production including:• Direct mail • E-mail marketing • SEO writing • Multimedia sales presentations • Hiring and managing graphic design team• Online press releases• Directing & editing promotional videos • New business development

Greater New York City Area

Selected, edited, and wrote content for several healthcare web sites. Wrote and managed financial press releases.

Greater New York City Area

Wrote articles for a quarterly parenting magazine ChildSense, as well as ad copy.

New York City

• Triad Media Solutions• Kd Kitchen Design• The Villager• Sexy New York• Ogilvy & Mather Advertising

Greater New York City Area

Wrote ads and film reviews for a syndicate of over 300 weekly newspapers. Managed an office of three employees and handled company finances.