Vineeth V. Email & Phone Number

Philadelphia, Pa, Us

Durham, Nc, Us

Durham, Nc, Us

Durham, Nc, Us

M&A project lead resulting in the biggest acquisition in company history – deal value of $518MM - and leading commercial integration post closeM&A and Strategy for the Surgical Business – identifying Product acquisition targets, due diligence and deal structureNew Product Development and Innovation for the Surgical Business group – driving 5-year NPD PipelineExecuted commercialization of a new product in 9 months – shortening launch by over 12 months including driving Product Launch excellence that is now the standard in the organizationDeveloped a 3 year P&L and strategy plan that served as a roadmap for revenue, budgets, hiring and programs to support Product Development & revenue growth

Castel Maggiore, Bologna, It

• Strategic Marketing/Commercial Vision and Strategy for the US Oncology Diagnostics Market – YOY growth of 56%• Defining the innovation strategy with development of new/parallel market segments (immunology, flow cytometry) • Responsible for a marketing budget of $3MM, pricing, lead generation, tradeshows, PR strategy, brand development• Qualitative & quantitative research to assess value proposition, branding, positioning, VOC, and advertising effectiveness

Windsor, Berkshire, Gb

• Product Management leadership for Accutome’s Pharmaceutical, Diagnostics and Surgical Product lines• Strategic Marketing and commercial strategy, including pricing, sales incentives & management• KOL development, driving new product acquisition and rationalization of current product lines to address market need• Driving Digital Marketing & Communications for Accutome, with support from internal staff and external vendors• Cross-functional integration team for the merger of Accutome, Inc. with Keeler USA

Springfield, Pennsylvania, Us

• Drove New Business Development by identifying & pursuing opportunities in the life sciences space• Global Customer Relationship development including service, responding to RFQ/RFPs, contract negotiations• Developed communication material, including corporate and tailored capabilities presentations, brochures • Driving pricing strategy to align with value pricing of products with a better understanding of customer’s applications

West Chester, Pa, Us

• Led development team for a new Class II device – a posterior cervical-thoracic fixation system• Established pricing and profitability for new and existing devices, in the wake of a line-extension to a current device• Product and Program Management for all Class II devices (approved and under approval) for the company• Technical sales, including selling to surgeons and distributors, supporting cases in the OR

• International Market Development for startup focused on mobile and eLearning strategies for heavily regulated industries – pharmaceutical, medical devices and environmental• Managed Profitability and revenue growth for the US and EU businesses while collaborating development in India

Raynham, Ma, Us

• Led development of a breakthrough innovation (Class II Posterior Fusion device) catalyzed by ‘Voice of Customer’ insights, competitive and sales/marketing analysis• Extensively supported cases for all Synthes Spine products in the OR across the US• Analyzed the positioning of Synthes’ Posterior Cervical products and competitors to identify strategies for differentiation and customer value propositions that led to increased sales and market share• Product training, and commercial launch strategies and tactics for Synthes’ only Class III cervical device

Newark, Delaware, Us

• P/L responsibility for a $17MM highly profitable, global microfiltration membrane business with category leading customers in Pharmaceutical, Microelectronics and Process filtration markets• Developed and implemented strategic and tactical plans for driving profitable growth globally (CAGR 19%)• Responsible for maintaining and growing annual sales volumes, technology and process/operational improvements• Created and managed Strategic and Key Accounts Plans through collaboration with a global sales team• Defined opportunities and business development priorities in current and new market segments• Member of Global Innovation Team that developed a Corporate Capabilities Center which demonstrated Gore’s unique technologies and capabilities to meet the needs of customers in Industrial, Electronics and Textile markets.• Presented Gore’s Capabilities at meetings with key leaders at Fortune 500 companies

Mumbai, In

• Successfully developed business and market plans to implement diverse IT applications in target market segments• Led new business development for the start-up, focusing on the Media and Telecom industries• Responsible for securing four new ‘tier-1’ IT services customers that accounted for a 30% revenue increase• Created Project Development and Marketing strategies in conjunction with the technical team

Navi Mumbai, Maharashtra, In

• Responsible for new business development for the web and IT projects group• Provided strategic direction and managed web-development and IT projects for international clients• Developed and presented project proposals to key clients and partners

Co-Founded this internet start-up in 1999.* Acquired venture capital funding and eventually merged the company with a Global Media conglomerate* Led the e-commerce applications strategy for the internet startup* Developed and Implemented a marketing plan for Global Internet Services Pvt. Ltd. (Katmandu, Nepal), a private internet services provider in Nepal

Mergers & Acquisitions

Executive Program, Business Strategy

Mba, Marketing, Information Technology

Be, Mechanical Engineering