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Vinicius Mello Email & Phone Number

Sales Capabilities | Planning and Performance | Commercial Planning | Commercial Development at The HEINEKEN Company
Location: São Paulo, São Paulo, Brazil 12 work roles 2 schools
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Role
Sales Capabilities | Planning and Performance | Commercial Planning | Commercial Development
Location
São Paulo, São Paulo, Brazil
Company size

Who is Vinicius Mello? Overview

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Quick answer

Vinicius Mello is listed as Sales Capabilities | Planning and Performance | Commercial Planning | Commercial Development at The HEINEKEN Company, a company with 12079 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Vinicius Mello.

Vinicius Mello previously worked as Gerente Senior Sales Capabilities at The Heineken Company and Performance and Productivity Manager- Indirect Channel at The Heineken Company. Vinicius Mello holds Postgraduate, Strategic Service Management from Escola Superior De Propaganda E Marketing.

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The HEINEKEN Company

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Profile bio

About Vinicius Mello

Production engineer with post-graduation in strategic service management and experience in the areas of logistics, strategic and commercial planning, processes, and management of operational and financial performance in large multinational companies.Solid experience in the interface and relationship between business areas and management areas.Analytical profile focused on results, but with excellent relational balance.

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The HEINEKEN Company
The Heineken Company
Sales Capabilities | Planning and Performance | Commercial Planning | Commercial Development
netherlands
Employees
12079
AeroLeads page
12 roles

Vinicius Mello work experience

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Gerente Senior Sales Capabilities

Current

São Paulo, Brasil

Responsável pelas Capabilities de todo o time comercial:- Definição de papeis e responsabilidades das posições comerciais- Desenho, otimização e revisão das rotinas e passos de vendas- Ferramentas de produtividade e vendas- Trilhas de treinamentos e realização de treinamentos síncronos e assíncronos para todos os papeis de vendas, do Vendedor ao Diretor..

Sep 2022 - Present

Performance And Productivity Manager- Indirect Channel

Sao Paulo

Consolidation of the scope of the previous position adding:- National management of productivity and process strategy for third-party distributors.- Responsible for the excellence program for Distributors.- Responsible for the service level strategy for third-party distributors.- Co-responsible for the implementation of the Heineken B2B tool with.

Jan 2022 - Aug 2022

Commercial Planning And Performance Coordinator

Sao Paulo

- Responsible for revision, implementing, and consolidating governance and performance monitoring model for the Indirect Channel.- Responsible for reporting and governance to the Commercial Vice-Presidency and Regional Directors.- Responsible for defining, monitoring, and implementing actions/projects to leverage Channel performance results.- Responsible.

Sep 2020 - Dec 2021

Commercial Development Specialist

Sao Paulo

- Responsible for managing the unification of Heineken + Coca-Cola Bottlers Route to Market, the main strategic project of Heineken Brasil in 2019, with high complexity and interactions with all areas and hierarchical levels.- Leading the Annual Plan of the Commercial VP.- Managing the financial budget of the Commercial VP.

Sep 2018 - Aug 2020

Senior Performance And Project Management Analyst

Rio De Janeiro

- Governance of the Planning and Management VP, with focus on the pillars of Finance, Processes, Projects, and Performance.- Leadership of the project to identify critical processes and disseminate the culture of process management.- Performance Management- Financial controller of the directorate's budget.- Conducting the budget cycle, managing the.

Mar 2015 - Sep 2018

Entrepreneur.

Vmk Productions And Events

Rio De Janeiro

- Development and management of projects to expand physical sales channels.- Sponsorship acquisition and incentive project actions.- Promotional activities (gifts, inaugurations, VIP boxes and others).- Strategic consulting for sales channel management/optimization and customer relationship

Mar 2014 - Feb 2015

Commercial Strategy And Planning Specialist

Rio De Janeiro

- Responsible for defining the national sales strategy and intelligence for developing the indirect sales channel (resellers) of the operator, seeking to increase partner profitability and the company's operational results.- Coordinating projects for automation and professionalization of channel management.- Responsible for modeling the commercial policy.

Feb 2013 - Feb 2014

Senior Sales Analyst

Rio De Janeiro

- National management of commercial KPIs and sales intelligence for the channel (recharge revenue, new customers, reach, market share).- Responsible for the strategic and commercial management of the portfolio with the largest national recharge distributors, with an average revenue of R$ 200 million per month and YoY growth in double digits.- Building.

Jan 2011 - Jan 2013

Sales Analyst

Rio De Janeiro

- Responsible for budget forecasts for the entire commercial operation of the Eastern Region (RJ/ES/BA/SE).- Planning and control of key business indicators, with monitoring of sales, financial control, and reporting to the company's board.- Preparation of management reports and presentations.

Jun 2010 - Dec 2010

Key Account Manager

Rio De Janeiro

- Management of a portfolio of large regional retail networks and national e-commerce.- Monitoring of commercial indicators and development of strategies to increase sales.- Awarded a trip to the World Cup in South Africa for the best sales performance in the region in the first semester.

Jan 2010 - Jun 2010

Trainee

Rio De Janeiro

- Worked in the area of planning and inventory management of devices for the Eastern Region (RJ/ES/BA/SE) with monitoring of inventory turnover and sales incentives actions for the products.- Responsible for developing and implementing a project to improve and optimize existing controls and processes, with the creation of a unified control model that.

Jan 2009 - Dec 2009

Intern

Gaspar, SC

- Effective participation in the national logistic-tax optimization project. - Responsible for creating a calculation model and planning safety stock for production and storage units.

Aug 2008 - Dec 2008
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Colleagues at The HEINEKEN Company

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2 education records

Vinicius Mello education

FAQ

Frequently asked questions about Vinicius Mello

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What company does Vinicius Mello work for?

Vinicius Mello works for The HEINEKEN Company.

What is Vinicius Mello's role at The HEINEKEN Company?

Vinicius Mello is listed as Sales Capabilities | Planning and Performance | Commercial Planning | Commercial Development at The HEINEKEN Company.

Where is Vinicius Mello based?

Vinicius Mello is based in São Paulo, São Paulo, Brazil while working with The HEINEKEN Company.

What companies has Vinicius Mello worked for?

Vinicius Mello has worked for The Heineken Company, Tv Globo, Vmk Productions And Events, Tim Brasil, and Telefonica | Vivo.

Who are Vinicius Mello's colleagues at The HEINEKEN Company?

Vinicius Mello's colleagues at The HEINEKEN Company include Lukas Jasztal, 左仲谋, Marcela Anchieta, Catherine Munck, and Fabiana Oliveira Santos.

How can I contact Vinicius Mello?

You can use AeroLeads to view verified contact signals for Vinicius Mello at The HEINEKEN Company, including work email, phone, and LinkedIn data when available.

What schools did Vinicius Mello attend?

Vinicius Mello holds Postgraduate, Strategic Service Management from Escola Superior De Propaganda E Marketing.

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