Vinicius Santos Email & Phone Number

State Of São Paulo, Brazil

Dublin, Condado De Dublin, Irlanda

Responsible for managing the in-house insights team, leading the analysis agenda to better understand customers’ needs, enhance product offering and user experience, and develop future strategy.Defining technical strategies for processing, analysing, interpreting big data sets, while deepening the culture of data-driven decision making across products.

São Paulo E Região, Brasil

Responsible for developing and implementing proper marketing analytics, reported standards and measurement plans across multiple projects to ensure all teams were set for success in data collection.Evaluated website performance, analysed web analytics, tracked social media performance, and managed the tracking and reporting of deliverables for key metrics.

Provided Global Support – GTECH Ads as part of the number 1 team in the world, focused on increasing Customer Success.Prioritised and delivered outstanding customer service, troubleshooting, and resolving issues from the Sales Team and Google’s Advertisers.Managed direct customers inquiries via real time channels like GVC or in-person or other channels.

São Paulo E Região, Brasil

Provided SMBs clients with consultancy services, helping advertisers grow their businesses and maximize their returns through a combination of one-to-one and scalable outreach or support.Partnered with clients to understand their strategies and increase their understanding of Google advertising solutions, providing tactical implementation and maintenance.

São Paulo E Região, Brasil

• Manage day-to-day support and standardize the process of digital marketing campaigns from ideation to completion, from owning the project management, build, QA, deployment, measurement/reporting and more.
• Conduct ongoing content, keyword, and URL audits to improve digital assets performance.
• Providing a range of reporting, including individual posts, campaign performance, monthly digital performance, audience insights, competitive analysis, and custom reporting as needed.
• Pulling metrics, creating data visualizations, and presenting clear analyses for collaborative growth with internal teams.
• Analyzing large data sets of both qualitative and quantitative information from all major social media and digital advertising platforms.
• Have an excellent understanding of how to analyze and optimize conversion rates across the sales and marketing funnel.

São Paulo E Região, Brasil

Assisted the Marketing Manager by providing in-depth analysis and reports of current market share distributions and projected market share acquisition in order to create an international campaign for clients (Ford, Vivo and Nestle) in 4 countries.Ensured accurate and timely performance reports were developed and delivered to stakeholders.Tools: Google Data.

Developed effective marketing strategies, created engaging and SEO friendly content for the company’s website, social media and press releases for well-known brands, such as Pullman, Garoto and Bauducco.Conducted market research, through market trends and Keywords, prepared and conducted surveys/questionnaires to gather consumer feedback.Worked with the.

Steamboat Springs, Colorado