Vinícius Bomfim Email & Phone Number

São Caetano Do Sul, São Paulo, Brazil

Management of 3 company products, leading 3 squads with up to 7 direct reports.• Directed the entire product lifecycle, from Discovery to Delivery, planning the roadmap using the RICE Framework, GTM, and success metrics.• Coordinated 2 Product Owners (1 Senior and 1 Junior) and a Product Marketing Manager (Mid-Level), leading Sprints through Scrum, as well as overseeing technical deliveries, creating Personal Development Plans (PDP), providing feedback, conducting monthly 1:1 meetings, etc.• Developed an interoperability product (software integrations), focusing on innovation and cost reduction.• Led strategic product planning, aligned with corporate OKRs.• Conducted data analysis and metrics evaluation to generate insights and track product results, fostering continuous improvement through discoveries and research alongside the design team.Leadership of 3 products at different stages:Pixeon Connect: Product launched in June 2024, addressing a critical pain point in the healthcare market—product integration. In addition to innovation, it achieved a 70% reduction in the average time required for integrations (from 134 hours to 40 hours), leading to cost savings for the company and faster delivery for customers.+Saúde: Launched as a white-label product for the digital patient journey, enabling scheduling of exams, appointments, and vaccinations, early check-in, and receiving digital reports. It represented 3% of new product revenue in 2024. The product is currently in the process of finding its market fit, aiming to "cross the chasm."ClickVita: A product for delivering digital reports, which is part of the digital journey but also sold separately. It has been validated for years, with an 80% margin, allowing for a lean team (1 PO and 2 Developers). According to the BCG Matrix, this product can be classified as a "cash cow."

Florianópolis, Santa Catarina, Brasil

• Development and maintenance of one of the company’s products, focused on managing judicial processes within Courts and Public Prosecutors' Offices, called SAJ.• Planned and implemented improvements to generate value for the product with low investment during its migration from desktop to SaaS model.• Prioritized backlog, writing epics and user stories, leading through Sprints using Kanban, Design Thinking, and Scrum.

Santo André, São Paulo, Brazil

• Led 3 squads with 11 people, including Product Owners and developers, implementing digital transformation, agile methodologies, and best practices in product development, while working onsite with the client Unidas Rent a Car.• Collaborated with other departments, such as marketing and support, to prioritize the roadmap with the client.• Drove continuous product improvement through discoveries, research, and data analysis, alongside the design team.Highlights:Unidas.com Website: Launched and managed the new website (unidas.com.br), ensuring consistent alignment with support, customer service, marketing, and other departments.Customer Service Center: Focused on maintaining the platform, as it represented 65% of Unidas' revenue, ensuring the best customer experience during reservation calls.Unidas Fleet: Maintained and improved the corporate car rental product, based on feedback and support mapping.

São Paulo E Região, Brasil

• Developed new business opportunities in the Fleet Management and Urban Mobility markets.• Delivered solutions using Design Thinking and Scrum, managing the squad’s backlog, writing epics and user stories.• Conducted training on how to sell TED to the sales team.• Monitored product performance and collected customer feedback to identify areas for improvement.Highlights:TED: AI focused on best practices and cost reduction in fleet management. In addition to generating insights and providing best practice tips to fleet managers, TED also implements user instructions, such as vehicle registration adjustments, fuel network redirection, and more.

Alphaville

• Facilitator of projects in the Product, Data, and Finance departments, as well as the company’s external projects.• Member of the conflict management committee, overseeing IT Governance for the company’s projects.

• Development of manual and automated software testing.

• Development of manual and automated software testing.

• Development of manual and automated software testing.