Vinicius Fontana Dziachan Email & Phone Number

Netherlands

Amsterdam, North Holland, Netherlands

- As the first dedicated analyst on the product and tech team, I closely collaborated with 9 product managers to create dashboards and generate insights from front-end and back-end data.- Data Warehouse Restructuring: Led the restructure and improvement of data warehouse models, including orders, sessions, products, and allocation cost, enhancing data organization and accessibility.- Data Migration: Organized data exploration, validation, and script creation for migrating Google Analytics 4 (GA4) from BigQuery to Redshift in collaboration with the Data Engineering team.- Front-End Conversion Funnel: Developed a data source from scratch for the Front-end conversion funnel, unifying the logic of 6 websites using Google Analytics 360 (GA360), Google Analytics 4 (GA4), and back-end data.- Self-Service Analytics Dashboards: Designed self-service analytics dashboards for Conversion Funnel analysis, accommodating different product flows, platforms (web and app), and channels (paid/non-paid).- A/B Testing for Website Improvements: Created multiple self-service dashboards for A/B tests in the front-end of websites, generating insights to enhance various projects, including: - Migration of payment orchestration (by country and currency). - Redesign of home pages, product pages, and checkout across all websites.- Delivery Rate Measurement and Bottleneck Identification: Collaborated closely with the Orders and Delivery team to establish connections with back-end data to create first self-service dashboards to measure delivery rates.

Rio De Janeiro, Brazil

- Table Modelling and Multichannel Marketing Campaigns: Proficiently designed tables containing both customer registration and transactional data for use in multichannel marketing campaigns (Email, SMS, WhatsApp, pop-ups, etc.), collaborating closely with marketing experts and designers.- Communication Strategy and A/B Testing: Helped developing communication strategies and conducting A/B tests based on the Customer Lifecycle using various tools such as HubSpot (CRM), Pendo, and FullStory.- Table Modelling and Dashboard Automation: Collaborated with the Product team to model tables and automate dashboards, facilitating the correlation of the effectiveness of multichannel marketing campaigns with product adoption and usability.- Conversion Funnel: Worked with the Product team to create the first conversion funnel for the Self-Registration squad, involving the definition of stages, event tagging, KPIs and the identification of bottlenecks.- Legal Compliance and Customer Information Standardisation: Partnered with the legal team to standardise customer registration information, ensuring adherence to regulatory requirements, particularly those of the Brazilian Central Bank. Additionally, assessed customer legality and implemented account-blocking procedures. These efforts not only maintained compliance but also facilitated continuous enhancements of the Self-Registration product.

Rio De Janeiro, Brazil

- Establishment of a Single Source of Truth: Collaboratively designed and implemented data models in partnership with the Accounting team, streamlining monthly financial closings. These models included transactional data such as Total Payment Volume (TPV) and Revenue, ensuring data accuracy and consistency.- Financial Reporting Automation with Looker for Shareholders: Implemented automated financial reporting in Looker, reducing the monthly reporting cycle from 1-2 weeks to 2 days.- Looker Self-Service Environment and Training: Established a Looker-powered self-service analytics space for managers and business analysts. Also, provided tailored Looker training programs to enhance data analysis skills.

Curitiba, Paraná

➜ Gerenciamento de KPIs de Qualidade de Produto relacionados a Retenções e Ocorrências de Produtos Acabados das 4 fábricas (10 seções) da planta de Curitiba;➜ Acompanhamento mensal das ações das análises de causa raiz das principais perdas de cada seção;➜ Acompanhamento de KPIs de Registro de Não Conformidade (RNC) de Matéria-Prima e Material de Embalagem das 4 fábricas;➜ Líder de projeto de Melhoria Contínua do processo de RNC no desafio de Lean Office em Curitiba a partir da metodologia Makigami. Equipe multidisciplinar de pelo menos 10 pessoas de 8 áreas diferentes. Projeto responsável por mapear o estado atual,verificar as principais oportunidades, construir planos de ação e acabar com os principais gargalos e atividades que não agregam valor ao processo. Resultados em 3 meses de projeto: criação e monitoramento de 4 KPIs para levantamento de dados dos principais ofensores, Webinar com mais de 60 fornecedores para melhoria de serviços, redução de mais de 50% de tempo em principais atividades do processo;➜ Prêmio de melhor ideia admnistrativa de maio pelo Pilar de Melhoria Contínua: Digitalização do Formulário de Análise de Causa Raiz da planta através da criação de aplicativo.➜ Participação de projetos de transformação digital através de metodologia ágil (Scrum) e criação de aplicativo em plataforma low code.

Araucária, Paraná, Brazil

➜ Realização de Análises Estatísticas no Minitab e gerenciamento de KPIs para construção de relatórios gerenciais de qualidade de Produto;➜ Criação de Manual para Identificação de Defeitos em produtos das linhas de galvanização e pintura, com o intuito de auxiliar Técnicos de Qualidade em clientes.➜ Auxílio na automatização de processos de aprovação a partir da ferramenta PowerAutomate;➜ Gerenciamento de projetos de desenvolvimento de produto do setor automobilístico, civil e de linha branca abordando fases do APQP (Advanced Product Quality Planning), juntamente com preenchimento de PPAP`s (Production Part Approval Process);➜ Realização de testes laboratoriais de Qualidade de Produto e construção de relatórios gerenciais.

Bacharelado Em Engenharia, Engenharia Química

Master Of Technology - Mtech, Big Data And Marketing Intelligence