With a proven track record of identifying and seizing market opportunities, I am passionate about leveraging innovation to create impactful experiences. As the CEO of iLotto, I am at the forefront of transforming the lottery and capitalization market in Brazil, driving innovation that redefines industry standards and delivers unparalleled value to our partners and customers.My tenure at Ambev was marked by groundbreaking achievements, including leading the Brahma brand through the historic launch of Brahma Duplo Malte, the largest in ABI’s global history. I played a pivotal role in developing the Sertanejo and Carnaval platforms for Brahma, as well as crafting brand integration strategies that resonated deeply with Brazilian culture. The “Lives Circuit” and the creation of hits like “Alô Ambev” during the pandemic are testaments to my ability to blend creativity with strategic execution, leaving a lasting imprint on the cultural landscape.Armed with a degree in Business Administration from UNESP and a specialization in Creativity and Innovation from Italy, I bring a dynamic and inventive mindset to every challenge. Fluent in Portuguese and English, I am adept at navigating diverse markets and cultures, always seeking to push the boundaries of what’s possible.At iLotto, my mission is to democratize access to cutting-edge technology in the lottery space, enabling our partners to unlock new monetization opportunities and celebrate the diversity of Brazilian culture. I am constantly on the lookout for strategic partnerships that can amplify the impact of my ventures and create lasting value.