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• Experienced Director Of Communications with a demonstrated history of working in the automotive industry • Creative Solutions Problem Solving• Event Management • Marketing Campaigns & Promotions • Extensive Automotive Industry Brand & Technical Knowledge• Brand Management • New Market Identification • Product Launches • Process Improvement • Strategic Marketing Planning & Implementation
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Special Project ManagerThe Id AgencyLos Angeles, Ca, Us
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Head Of OperationsWestside Collector Car Storage May 2022 - PresentCulver City, California, United States• Created and managed the implementation of processes, policies, and procedures to maximize scalability for second location, subsequent locations, and future franchising opportunities -
Special Project ManagerThe Id Agency Apr 2022 - PresentLos Angeles, California, United States• Improvement of client-facing relations by providing creative solutions and problem solving for clientmarketing campaigns; including public relations, social media, and experiential marketing
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Marketing ManagerWe Are Curated Jul 2020 - Apr 2022Miami, Florida, United States
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Director Of OperationsHennessey Performance Aug 2019 - Jul 2020Sealy, Texas, United States• Worked to identify needed staffing in specific departments and developed bettercommunication strategies between staff and vendors• Managed shop expansion project and launched new assembly process of the Venom F5• Leveraged partnerships with vendors to provide new tooling, supplies, and products -
Director Of CommunicationsVf Engineering Jan 2019 - Aug 2019Anaheim, Ca• Created the company's 1st Ci/Cd guidelines and redesigned internal communicationstrategies• Developed PR strategies leveraging use of partnerships with influencers and media outletsas well as event participation
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Director Of Experiential MarketingHennessey Special Vehicles Aug 2017 - Sep 2018Houston, Tx• Oversaw $1M annual budget and 4-person marketing organization that has generated revenue of $5M.• Spearheaded the global launch strategy for the Venom F5. Collaborated with media partners and outside vendors to debut the vehicle at the Geneva International Auto Show, SEMA, and Pebble Beach, resulting in the most successful launch in the brand’s history with 21M impressions and multiple owner deposits.• Developed a network of new prospects and built key relationships leading to positive business growth outcomes within the high net worth segment. Marketing efforts have resulted in 12 product orders to date for the $1.6M Venom F5, equating to $19.2M in revenue.
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Regional Marketing ManagerMaserati North America Jan 2016 - Jun 2017South East Region• Oversaw $2M annual budget and 3-person marketing organization that generated regional revenue of $10M.• Garnered 7% increase in market share in year-to-year comparison, 4% higher than national average.• Developed, planned, and executed the launch of Maserati’s first ever SUV, the Levante, introducing it tothe dealer network.
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Director Of Business DevelopmentHennessey Performance Aug 2014 - Jun 2015Tampa/St. Petersburg, Florida Area• Responsible for developing and executing a global dealer network initiative• Created new partnerships with vendors, media, and influencers and modified salesstrategies in an effort to increase repeat business• Responsibilities included: managing clients, develop a network of new prospects, maintain and expand referral sources and build relationships leading to positive business growth outcomes within large client accounts and prospects. As Director of Business Development, I was able to identify, and meet with the decision-makers within these organizations, forging relationships and working closely with the sales and production departments, devised a growth strategy for each organization. Through the use of high volume targeted cold-calling, e-mails, social networking, event participation, and other tactics; new sales and relationships were developed. Acted as in-house facilitator for new product and processes for company staff and any new dealers. -
After Sales Manager - Eastern North American RegionAutomobili Lamborghini S.P.A. Jul 2010 - Jul 2014East Coast• Oversaw $3M annual budget and 6-person after sales organization that generated revenue of $19M.• Achieved 2nd most profitable dealer aftersales part network revenue in the U.S.• Added multiple new dealers, implemented proper systems, trained dealer staff on processes, andestablished marketing plans based on each dealer’s unique set of parameters. -
Dealer Relations Manager - North AmericaSpyker Cars Jan 2008 - Jul 2010North America• Oversaw $5M annual budget and 5-person organization that generated revenue of $15M.• Supported dealers by facilitating product training for all new models and after sales updates. • Maintained customer support, oversaw after sales organization, and managed promotional events.• Introduced all after sales activities to the 12-dealer network in North and South America. Identified, created and implemented the aftermarket strategy within the new dealer network resulting in $15M in revenue.• Played an instrumental role in introducing the Spyker brand in North and South America to both dealers and consumers.• Managed international auto shows related to the Spyker brand introduction and exclusive, private events for consumers ranging from private hanger parties to in-dealer launch events. -
East Coast Manager - Special ProjectsSchiefer Media Jun 2006 - Jan 2008North America• Acted as point of contact for all east coast clients. • Worked with Account Executives to develop new ways to meet the needs of current clients and helped develop relationships that lead to new clients. • Represented company needs during meetings, shows, and events when management is unable to attend. • Creatively solved any problems that developed day-to-day. -
OwnerReduced Speed Ahead Jan 2005 - Dec 2007
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Special Events/Marketing DirectorDupont Publishing Dec 2002 - Dec 2004 -
Promotions DirectorClear Channel Communications Jan 1998 - Dec 2002
Vinny Russo Skills
Vinny Russo Education Details
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Communication And Media Studies
Frequently Asked Questions about Vinny Russo
What company does Vinny Russo work for?
Vinny Russo works for The Id Agency
What is Vinny Russo's role at the current company?
Vinny Russo's current role is Special Project Manager.
What is Vinny Russo's email address?
Vinny Russo's email address is vj****@****mac.com
What is Vinny Russo's direct phone number?
Vinny Russo's direct phone number is +140763*****
What schools did Vinny Russo attend?
Vinny Russo attended University Of South Florida.
What are some of Vinny Russo's interests?
Vinny Russo has interest in Animal Welfare, Environment, Science And Technology.
What skills is Vinny Russo known for?
Vinny Russo has skills like Automotive, Automobile, Marketing, Marketing Strategy, Vehicles, Parts, New Business Development, Account Management, Customer Retention, Strategic Planning, Product Development, Customer Satisfaction.
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