Lead Video Designer
CurrentI played a key role in creating high-quality animated graphics and videos to promote the company's services and products. Working closely with the marketing and design teams, I helped to bring brand messages to life through engaging, dynamic and visually appealing graphics that resonated with target audiences.Responsibilities:• Conceptualized and designed animated graphics and videos for a variety of marketing and promotional materials, including emails, websites, social media platforms, and trade show presentations.• Developed and maintained the company's visual style, ensuring all animations and graphics were consistent with the overall brand identity.• Collaborated with marketing and product teams to understand business objectives and create custom graphics that met specific project requirements.• Worked closely with project managers and content creators to ensure all animations and graphics were delivered on time and within budget.• Mentored junior motion graphics designers and provided guidance and support to help them develop their skills and grow professionally.• Stayed up-to-date with the latest design trends and technology advancements to continuously improve the quality and impact of the company's animated graphics and videos.Key Achievements:• Successfully designed and produced a series of animations that increased engagement and conversions.• Developed a custom animation style guide that established a consistent visual language and streamlined the production process.• Created a series of explainer videos that effectively communicated complex product features and benefits.• Mentored and trained junior designers, helping them to develop their skills and build their portfolios.