Marketing ExecutiveI made business critical decisions regarding marketing strategy and execution of marketing projects. Marketing AssistantCreation & Innovation - Self taught Corel Paintshop Pro X8 for advert and image design. Writing styles including Editorial, Advertorial, PR copy and internal company media. Successfully introduced new and innovative marketing solutions.Business development projects - In-depth market research to specify market attractiveness. Eliciting new business opportunities to pass to Telesales Team. Presenting ideas in meetings to Senior Management and Directors to put my Marketing Strategy Business Cases forward.Negotiation - Use strong interpersonal skills to negotiate favourable rates with media suppliers, optimising ROI for the organisation.Analytics - Creating display adverts and Cost per Click (CPC) through Google Adwords for new products and services that compliment the brand to provoke enquiries and to ultimately gain sales. Analysing website footfall and adverts success through Google Analytics, making changes based on results. Managing social media coverage to maximise brand exposure.Website maintenance and development - Optimising SEO.Compliance - Ensuring product specification complies with various international legislative requirements.

Responsible for the management of a major event project, successfully delivering to strict timelines. Event proposals involved extensive research and analysis culminating in the production of business reports. Introduced innovative marketing ideas to the organisation’s online marketing strategy. Curated information for several project case studies and posted on to the organisation’s website using Web Developments skills.

Customer Service: I built rapport with customers by listening carefully to their needs and preferences, treating them fairly and gaining their trust.  This was evidenced by personal positive feedback. Providing professional appraisals: Successfully complying to the Manheim car appraisal technique to ensure each customer is treated fairly, and accurate valuations are done.Complying to Regulations: I complied with Financial Conduct Authority regulations, ensuring every customer was made aware of the products and services they were entitled to. I also collected clients data under compliance with the Data Protection Act, ensuring customer data was treated confidentially.Team Work: I collaborated with other departmental teams to ensure a cohesive final result.  This involved effective liaison with Administrators, Transaction Managers, Workshop Technicians etc.Performance: I proactively applied conventional and innovative methods to meet and exceed personal targets and successfully contributed towards retail targets.

Experience with Business-to-Business Sales: I created business accounts for new customers, selling business finance and addressing business customers requirements.Administrative Duties: Including reconciliation of monies and completing various other office processes.Credit Checks: I complied with the Data Protection Act to ensure confidentiality of customer information when credit checks and finance agreements were required.Retail Sales: I provided seamless customer service and offered specialist advice, including IT.Customer Services: Complaint handling, arranging delivery and sales fulfilment.

Customer Service: I ensured excellent customer service was provided due to the prestige of the brand in conjunction with personal values of the matter.Forming Relationships: I strived to achieve and secure customer loyalty by relating to customers needs and wants to ensure the customer felt that I was a trustworthy consultant and to maximise chances of repeat purchases.Meticulous Attention to Detail: Ensuring goods were displayed effectively to maximise customer attraction.