• Lead rebranding strategy of Adara Cosmetics (formerly Adara Dubai). Rebrand company's image and successful product launch (2020).• My first product idea “Adara Bee Clear Acne Gel” has just hit its highest sales record, being sold every 2 minutes.• Responsible for both product planning and product marketing.• Gain consumer insights and make strategic recommendations based on knowledge of consumer, competition and trends.• Communicating product ideas to Research & Development team.• Run early stages samples and panel tests.• Responsible for the pricing strategy.• Define the launch calendar and action plan.• Working closely with R&D, sales, marketing and support to ensure revenue and customer satisfaction goals are met.• Ensure that all marketing actions are in line with brand's vision and mission.

Main point of contact for Multinational clients of AIM GROUP (AIMFOOD & AIMSKINCARE).• Maintain relationship with existing clients.• Identify new business opportunities for clients.• Assist client in developing new product concept.• Evaluate market trends and gather competition information, identify trends that effect product development. • Collaborate with various departments like R&D, Quality, and Legal team to meet inquiries.• Monitor all progress from product formulation, product registration, product stability, design and packaging, goods production, and marketing support.• Provide necessary branding tools for clients.

• Helped Launched 85 new cosmetic products from 21 companies (2018 - present)• Contributed to company's revenue growth 193% (from 2018 to 2020)• Maintain MULTIPLE private label clients / cosmetic brands (in charge of existing clients within the company).• Suggest new product concept based on market research.• Educate client of the product’s ingredients and marketing points.• Maintain clients’ satisfaction and the company’s sales. • Provide necessary branding tools for clients.• Evaluate market trends and gather competition information, identify trends that effect current and future growth of company’s sales.• Work closely with R&D, Graphic Designer, Packaging, and Legal to ensure all developmental milestones are achieved based on launch timelines.• Monitor all progress from product formulation, product registration, product stability, design and packaging, goods production, and marketing support.

• Penetrated Japan Market through distributor channel (Product: Beverage Powder Drink - 2014)• Penetrated Taiwan Market through distributor channel (Product: Beverage Powder Drink - 2015)• Develop and implement marketing strategies.• Provide overall servicing of export customers.• Developing the company’s sales internationally by participating in the international fairs.• Manage and negotiate terms of contracts with international importers/distributors in export markets.• Manage all logistics activities.• Recommend appropriate policies regarding pricing, promotion, product and market evaluations and marketing plans.• Prepare reports and trend analysis.