Managing Commercial Products Sales to T2 partners, measured on Sales Revenue & Product Mix • Working on opportunities & sales leads with HP, Dell, Lexmark, Epson channel Team • Increased Share with existing Partners & developed new T2/ Channel Partners for Dell in Central & Eastern Region • Handling 5 Top T2 Partners and other Channel Partners • Actively participating in Channel Activities organized by Vendor

• Managing end-to-end Think Business Group, measured on Sell-in, Revenue and Premium Product Mix • Driving sellout to channel partners and initiating SMB Marketing activities, planning in coordination with Marketing Team • Quarterly Planning on Business Case for Distributors, Product Category Wise, Product mix, Revenue & GP % • Working closely with VAR on End-Customer deals (closed biggest deal for Premium Product in MEA with 1 Corporate End-Customer) • Sellout planning in co-ordination with Distributors • Increased T2 channel capacity from 60 partners to 78 partners, acquired new T2 partners by appointing new distributor; developed new VAR's to leverage Premium Products Business • Increase relationships with key partners in Channel space • Gained a strong understanding of core principles, strategies and culture of Lenovo • Drive profitable and sustainable growth in KSA, grow the Channel business to increase active partners and share of wallet • Distributor SPIFF programs on Quarterly Basis • T2 Incentive Program on Quarterly Basis

Peripherals Sales & Product Management, LCDs, Desktops & Projectors • Achieved desired Margins & Revenue for Projectors, DTs and LCDs • Achieved product mix and growth in Projector business, increased sellin/sell-out for AiO Desktops • Working closing with Distributor & tier II partners to plan sellout & product mix • Product training for key Retailers & SMB partners • Handling corporate queries in co-ordination with Head-quarters • Competition Analysis report to Headquarters & planning SKUs, Price point & sell-in / sellout plan • Mapping sellout in SMB & Retail for LCDs, DeskTop & Projectors • Planning Incentive / SPIFF program for Tier I & Tier II (SMB & Retail) sales force • Working closely with logistics team for order logging & order status • Creating team-work environment to achieve company goals • Working to keep self updated on market trends and strategies