Virtuous Irianele

Virtuous Irianele Email and Phone Number

Brand strategist and Influencer Marketing Manager @
Virtuous Irianele's Location
Lagos State, Nigeria, Nigeria
About Virtuous Irianele

A results-oriented, enthusiastic and creative Brand Communications Strategist and Consultant with effective communication, digital and product marketing strategies to drive team and company growth in the long run. Over time, I have become invested in being value-driven by organising marketing campaigns to ensure that brands and users become connected through detailed storytelling. I collaborate with clients to develop a social media content calendar that defines the engagement needs at required times making use of my knowledge of content creation to create engaging photos, captions and graphics. SEO/Google Analytics, Product Marketing, Brand Storytelling and communication and content creation are some of my core strength areas as a Brand Communications Strategist.

Virtuous Irianele's Current Company Details
GratiaCo Media

Gratiaco Media

Brand strategist and Influencer Marketing Manager
Virtuous Irianele Work Experience Details
  • Gratiaco Media
    Digital Strategist
    Gratiaco Media Apr 2023 - Present
    Lagos State, Nigeria
  • Dear Housemates Community
    Community Manager
    Dear Housemates Community Aug 2021 - Present
    Achieved a 30% increase in customer media engagement by designing engagement strategies to build an online social media presence before the launch date in order to create awareness Currently coordinating product knowledge sessions for new customer entrants to ensure full user-product understandingImproved the online community from scratch to 3200+ members and countingDesigned and implemented social media and communication campaigns and strategies and provided engaging… Show more Achieved a 30% increase in customer media engagement by designing engagement strategies to build an online social media presence before the launch date in order to create awareness Currently coordinating product knowledge sessions for new customer entrants to ensure full user-product understandingImproved the online community from scratch to 3200+ members and countingDesigned and implemented social media and communication campaigns and strategies and provided engaging text, image and video content for all social media and professional accountsLiaise with Development and Sales departments on customers needs, driving customer inclusion and satisfaction Show less
  • Yhemolee
    Talent Manager
    Yhemolee Jul 2021 - Present
    Designed training camps and seminars to develop a positive candidate experience and provided support in knowledge retention and personal developmentPerformed guidance and mentorship roles for members of the community while organizing career fairs, assessment centres or other knowledge-befitting eventsLeveraged learning metrics to develop reports and identify areas of improvement for members of the community
  • Self-Employed
    Blogger
    Self-Employed Feb 2018 - Present
  • Xy3 Media
    Brand Strategist
    Xy3 Media Dec 2021 - Mar 2023
    Lagos, Nigeria
    Coordinated with the experience strategy team to design all individual projects and develop effective brand strategies for all design architectureConducted analysis on all brand concepts and prepared both visual and written descriptions on a regular basis which guided brand campaignsOrganized and participated in all meetings with clients and designed content for all brands and administer all projects in various segments
  • Thisruption Agency
    Brand Communication Strategist And Copywriter
    Thisruption Agency Mar 2018 - Dec 2021
    Led Brand communication and copywriting efforts for various brands such as baileys delight, Pepsi, HP, Premier cool, Sterling bank, Access bank, CAX Africa, Efina, Leo Burnett LTD Collaborated with clients and partners to develop successful communication strategies and be in tune with the industry and financial trends in assessing the impact of communication plansEnsured that projects are in compliance with company guidelines and success is achieved within the stipulated time… Show more Led Brand communication and copywriting efforts for various brands such as baileys delight, Pepsi, HP, Premier cool, Sterling bank, Access bank, CAX Africa, Efina, Leo Burnett LTD Collaborated with clients and partners to develop successful communication strategies and be in tune with the industry and financial trends in assessing the impact of communication plansEnsured that projects are in compliance with company guidelines and success is achieved within the stipulated time frameProvided support to the creative departments to develop communication strategies and prepare presentations and investment content for print and electronic media Show less
  • Thisruption
    Brand Communication Strategist And Copywriter
    Thisruption Mar 2018 - Dec 2021
    Led Brand communication and copywriting efforts for various brands such as baileys delight, Pepsi, HP, Premier cool, Sterling bank, Access bank, CAX Africa, Efina, Leo Burnett LTD Collaborated with clients and partners to develop successful communication strategies and be in tune with the industry and financial trends in assessing the impact of communication plansEnsured that projects are in compliance with company guidelines and success is achieved within the stipulated time… Show more Led Brand communication and copywriting efforts for various brands such as baileys delight, Pepsi, HP, Premier cool, Sterling bank, Access bank, CAX Africa, Efina, Leo Burnett LTD Collaborated with clients and partners to develop successful communication strategies and be in tune with the industry and financial trends in assessing the impact of communication plansEnsured that projects are in compliance with company guidelines and success is achieved within the stipulated time frameProvided support to the creative departments to develop communication strategies and prepare presentations and investment content for print and electronic media Show less
  • Thisruption
    Brand Communications Intern
    Thisruption Apr 2016 - Aug 2018
    Collaborated on the team with various Brands such as Mcvities, Paywithcapture, Dare2dream, Canoe Laundry, Olympic milk, bvDeveloped promotional content for social media and web pages of these brands which led to customer awareness and growthEnsured that product promotions are in compliance with the client‘s corporate brand and presented regular reports and releases for the staffSupervised and estimated the success of media campaigns and report them to the management… Show more Collaborated on the team with various Brands such as Mcvities, Paywithcapture, Dare2dream, Canoe Laundry, Olympic milk, bvDeveloped promotional content for social media and web pages of these brands which led to customer awareness and growthEnsured that product promotions are in compliance with the client‘s corporate brand and presented regular reports and releases for the staffSupervised and estimated the success of media campaigns and report them to the management regularly Show less
  • Thisruption
    Brand Communications Intern
    Thisruption Apr 2016 - Feb 2018
    Collaborated on the team with various Brands such as Mcvities, Paywithcapture, Dare2dream, Canoe Laundry, Olympic milk, bvDeveloped promotional content for social media and web pages of these brands which led to customer awareness and growthEnsured that product promotions are in compliance with the client‘s corporate brand and presented regular reports and releases for the staffSupervised and estimated the success of media campaigns and report them to the management… Show more Collaborated on the team with various Brands such as Mcvities, Paywithcapture, Dare2dream, Canoe Laundry, Olympic milk, bvDeveloped promotional content for social media and web pages of these brands which led to customer awareness and growthEnsured that product promotions are in compliance with the client‘s corporate brand and presented regular reports and releases for the staffSupervised and estimated the success of media campaigns and report them to the management regularly Show less

Virtuous Irianele Education Details

Frequently Asked Questions about Virtuous Irianele

What company does Virtuous Irianele work for?

Virtuous Irianele works for Gratiaco Media

What is Virtuous Irianele's role at the current company?

Virtuous Irianele's current role is Brand strategist and Influencer Marketing Manager.

What schools did Virtuous Irianele attend?

Virtuous Irianele attended University Of Lagos.

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