o Developing a strategic, long-term competitive strategy for the product.o Creation of a clear and concise product strategy for executive management.o Identification of new product opportunities, recommend product changes and enhancements and participate in product elimination decisions.o Leading new product development ideas/concepts into realization, defining product positioning, providing core content for marketing materials and utilising market/application expertise.o Maintain an excellent perception of products in the marketplace (quality, innovation, and price).o Ensuring application excellence of all Belimo products.o Conducting training to support and motivate the Belimo sales organization.o Driving cross-functional collaboration between sales, manufacturing, research and development by leading projects and ensuring a cohesive effort to reach company goals and objectives.o Reviewing and analyzing marketing information including competitive benchmarks, trends, opportunities, and customer expectations. Make recommendations on findings.o Working closely with Marketing to implement promotional strategies and achieve targeted results.o Participating in product addition and elimination decisions.

• Accountable for targeting the Bottom line, as well as the top line product-wise Gross margin analysis & improvement.• Key deliverables include: o Driving CBG vertical towards a Rs. 100 Crore business by positioning Forbes-Bradma as automation solution provider along with traceability requirements.o Strategic direction to scale up business by mapping manufacturing industries which are capital goods intensive & sectoral-growth such as FMCG & Automotive among others . o Outlining the product mix to achieve the set objectives of being market focussed and financial indicators.o Competitive mapping and benchmarking to be in contact with business environment.o Approving techno commercial proposals after discussion with cross functional team (Proposal, D&D, Operations, SCM, & Finance)o Leading discussion with top management of OEMs (VP & Above) to understand project requirements and techno-commercial negotiations.o Provide solutions by teaming with machine integrators, internal design personnel to bring project viability through cost efficiency, and on-time delivery• Leading, Training & Skill-building of a team of 15 personnel across functional and commercial scope. • Strengthening partnership with Telesis USA’s technological product prowess with Forbes’ critical understanding of Indian market to power the Forbes-Bradma business by:o Leveraging innovative products launched by Telesiso Team of service personnel for round-the-clock serviceability• Elevated business from conventional standard selling to customised solution, automation & projects.• Effective utilisation of tools like, Salesforce CRM, SAP-HANA (SD & PS Module) to track enquiries & execute business.

• Responsible for annual sales budget & planning in alignment with business objectives for the region of responsibility. • Responsible for sales growth, new business development and retaining key accounts. • Sales Forecasting and defining sales strategy to achieve budgeted numbers.• Maintaining relationship with the existing customers, by providing assistance for the existing products along with development of solutions for new requirements.• Growing customer brand perception by delivering value based solutions • Timely interaction with internal teams from various departments such as Sales representatives, Operations, Application Engineering, Design & Product Management.• Finalizations of Dealer’s Budget and periodic review of the same. • Handling Dealers in assigned territory who serves distribution/traders markets as well as direct customers.• Actively organizing exhibition, seminars and road shows.

Channel Management, Marketing, Customer Service, Technical Training, Branding, Exhibitions, Product Demo, Customer ConclaveSales in entire Rajasthan state.Developed new channel sales.Plan and organize events & exhibitions.Developed a strong sub dealer network for the major dealers. Gathered information about present market and present it to marketing management.Met the set target through dealers, sub-dealers and specially through end-users.Tracing sales of dealer/sub-dealer.Strengthened the brand.

Assembly of Grinders and Drills.Rectification of drills, Grinders, sanders, saws, hammers, routers and planners,Developed new Jigs and fixtures for modified products.Coordinated with maintenance and electrical department during breakdown.Achievement of weekly/monthly production targets, keeping quality of the product at extreme satisfaction level.