Assistant Marketing Specialist
Current-Developed and executed WhatsApp and email marketing campaigns.-Designed graphics and planned content for campaigns, ensuring alignment with marketing objectives.-Detailed customer segmentation to target and personalize marketing efforts effectively.-Managed the Shopify website by catalogue management, planning pricing strategies, and handling other related tasks.-Meeting with digital marketing partners for Google and Facebook ads, overseeing the execution and alignment of marketing strategies.-Performed data analysis and generated reports through Excel for regular reporting and decision making.