Responsible for building agency ecosystem for Sharechat.Managed top 8 agency relationships by driving VDs and persistent business with them.Well versed with Direct, Programmatic and content solutions.

👉 Brand Solutions & Revenue Generation 🔹 Leading cross-functional teams to achieve revenue numbers🔹 Directing end-to-end brand solutions for consumer durables & technology clients👉 Strategy Formulation & Key Stakeholder Management🔹 Formulating and executing digital sales strategy solutions for Accenture, HCL, Dell, etc. on JioSaavn. 🔹 Coordinating with stakeholders like media planners & Clients to ensure revenue 👉 Key Achievements 🔹 On-boarded consumer durable vertical by acquiring 9 accounts.

👉 Digital -Ad campaigns, Marketing & Client Relationship Management🔹 Acquired new clients like Nestle via IPs by offering alternative avenues🔹 Strategized & managed digital marketing for 135 clients across Consumer Durables, Automobile, Telecom, among others🔹 Bolstered investment on digital media channels with a revenue contribution of 57% 🔹 Achieved quarterly targets by providing innovative solutions to brands 👉 Key Achievements🔹 Got Nestle as the first sponsor from North for the IP called 9 months.

🔶 Clients: Maruti, Honda cars, Hyundai, LML, Nissan, Monster/ SBI/ Bajaj Finserve 👉 Lead Generation, Media Sales & Key Account Management🔹 My bend towards automobiles helped in Overachieving my quarterly targets for two years consecutively. 🔹 Generated leads Using API integration, direct lead sharing and OEMs to manage and exceed sales target 🔹 Managed media sales to achieve an average revenue of INR 3 Cr per quarter🔹 Led a call center team & boosted the business by liaising with agencies & clients🔹 On-boarded Non-OEMs clients & 16 OEMs using the passion for automobile🔹 Cultivated sustainable deals with leading car and bike brands via market mapping🔹 Monetized existing database by working with non-OEM channels via channels like Email, SMS, and Cost Per lead, etc.👉 Key Achievements🔹 Initiated onboarding of Hero for a 20 days festive campaign integrated with the competitive performance for INR ~1 Cr leading to Hero becoming a legacy client

🔶 Target: INR 16 Cr | Achievement: INR 18 Cr👉 Team Management, Market Research & Product Launch 🔹 Led a team of 5 sales staff & 6 field staff to enroll 522 retailers and 14 distributors 🔹 Researched, examined and analyzed the market to provide critical product inputs to the Development team as part of UAT 🔹 Analysed market and conducted pilot to subsequently launch OTC mobile banking model for aircel 👉 Business Development, New Operations & Key Achievements 🔹 Established new operations to achieve a business worth INR 18 Cr in 1st year of inception and contributed 50% of the market share in Delhi/NCR 🔹 Consistently ranked as the Top performer for Money Remittance PAN India by contributing highest growth of >16%

🔶 Target: INR 400Cr | Achievement: INR 420 Cr/annum🔶 Clients: SBI/Yes Bank/ICICI👉 Process Optimization & Channel Management Key Stakeholder Management 🔹 Liaised with 60 branches, channels and regional managers in SBI bank to successfully acquire a business worth INR 420 Cr per annum (against 400 Cr) 🔹 Led a team of 3 distributors and 12 field staff to successfully manage 225 Customer Service Points (CSPs) for State Bank of India (S.B.I), ICICI bank and Yes Bank Ltd. 🔹 Successfully procured 71 new codes, on-boarding Customer Service Points👉 Key Achievements 🔹 Promoted to manage Lucknow territory as Head for money remittance & achieved a growth of 100% from INR 3.7 Cr to 8.2 Cr in 3 Months by streamlining processes 🔹 Bolstered business volume from INR 7 Cr to INR 34 Cr in a span of 15 months 🔹 Reached a historic breakthrough in the banking agent space by enabling 70% of CSPs cross the break-even point

👉 Cross-functional Team Leadership & Portfolio Management 🔹 Led cross functional teams of 236 members across Finance, HR, IT, Product sales teams for Andhra Pradesh and Telangana 🔹 Managed a client base of 1,06,000 with the outstanding portfolio of INR 63 Cr 🔹 Achieved a growth of 47% in a short span of six months👉 Market Mapping, Issue Resolution & Risk Management 🔹 Conducted market research and deployed census data mapping to enhance penetration from 4% to 72% in 2 months for Bajaj Finance in Haryana 🔹 Monitored MFI branches to inculcate competitive spirit & derive best outputs 🔹 Led the Recovery teams of 30 branch staff & Legal team while Initiating and resolving operational barriers to reduce Portfolio at risk from INR 20Cr to INR 7Cr 👉 Key Achievements 🔹 Played a key role in leading one of the most successful team pan India with growth from 15000 to 50,000 members on a monthly basis 🔹 Successfully managed a portfolio of 3 core and 6 cross-silling products enabling the area to become one of the major centers for innovation 🔹 Achieved market penetration of 3% (against expected 1%) for a pilot water purifier product by formulating & executing key strategies 🔹 Successfully launched micro-finance operations in districts like Mahendragarh, Jhajjhar and Rewari 🔹 Conducted feasibility studies for the launch of Sangam Stores product and successfully launched the same 🔹 Played an instrumental role in accelerating parallel growth via value added services and doubled the branch profits in a short span of six months

🔹 Analysed Event Based Promotions nationally and identification of key Trend and developments of the industry🔹 Gained insights around the market, executed Research Design and conducted Requirement Analysis