Vishwa Mohan Sharan Email & Phone Number

Bengaluru, Karnataka, India

Stock investor in Listed and Unlisted market. Momentum investing using Techno Fundamental analysis.Educate investors on Stocks, Market and Sector analysis. Working to launch my upcoming financial portal

Bengaluru Area, India

Responsible for growing Digital Customer Experience portfolio, Pre-sales and building the Digital practice for Sogeti BU

Bangalore

Responsible for • Consulted clients for digital marketing and analytics, evaluate digital analytics platforms and create road map for strategic digital initiatives across multiple channels and touch points• Solution design and architecture of Digital Analytics platforms in Web Analytics, Mobile Analytics, Tag Management System, Multi-Channel Analytics, Customer Experience Management and Site Optimization, Marketing Analytics and Customer Analytics• Set up KPI frameworks, visualization platforms for dashboards and Insights• Integrated Digital platforms to create 360’ view of customers on real time, resolve usability issues, improve conversions and optimize Web and Mobile channels• Personalized and targeted users with personalized contents and campaigns on portal • A/B and MVT testing to optimize landing pages and offers• Build partnership with marketing vendors like Adobe, Ensighten, Tealium, IBM Tealeaf & Observe Point• Identified emerging digital analytics and marketing trends in the market, Forecasted resource needs in emerging technologies. Trained & certified associates in emerging technologies• Created analytics proposals, define project scope, estimate efforts & schedule project timelines• Launched display and email digital campaigns • Optimized search keywords (SEO) , titles and contents to improve page ranking • Created advanced analytics capabilities in Sales analytics, customer analytics , marketing analytics and supply chain analytics using R/SAS and statistical modeling

Richmond, Virginia Area

1) Product analysis & selection of tools using RFP process2) Web Analytics program road map3) Work with business stakeholders to identify client needs4) Partnership with Adobe for solution designing5) Taxonomy & Report suite strategy for enterprise analytics6) Create Tagging specification and drive the Adobe SiteCatalyst & Ensighten impementation

Pune Area, India

As a visiting faculty taught Digital Metrics and KPI course to PG students

Ahmedabad

As a visiting faculty taught Digital Marketing & Metrics to PG students

• Evaluated Digital analytics products, created score card and provided recommendations• Defined project scope, estimated efforts, created SOW, team structure and project plans• Facilitated client workshops to create KPI framework, define business objectives and measure goals• Solution design to capture Clickstream data of ecommerce portal and Mobile applications using Adobe Site Catalyst platform• Integrated the Portal with digital products like ForeSee to understand customer feedback, DoubleClick for digital advertising and Epsilon for email campaign• Vulnerability assessment of Web Analytics scripts• Integrated online clickstream data of Adobe Analytics (SiteCatalyst) with offline data (Stores, campaign and 3rd party platforms) to create 360 ‘ view of the customer• Identified KPIs, configured Adobe Analytics (SiteCatalyst) reporting dashboards• Provide Web Analytics and Adobe Analytics (SiteCatalyst) training to the new team members• Worked with PMO team for agile coaching & adoption with external vendors and the client team

Responsibilities• Scope Project requirements and Estimate effort.• Calculate project cost and create SOW.• Create Project plan.• Create Field Specification, Business requirement and Business Scope Matrix document.• Facilitate client meetings; Communicate and disseminate client requests to team; Manage client expectations, Manage internal and external communications.• Interact with 3rd party vendors for External Vulnerability assessment, Search Engine Optimization and Microsite design.• Ensure all deliverable meet strategic requirements of client and meet Sapient quality standards. • Manage, train and oversee Developers and QA team to ensure that all projects are in schedule and in accordance with specifications.• Monitor application flow and support post production activities.• Prepare and analyze metrics and report status of project to clients.• Work with senior managers in Request for Proposal.

Pg Diploma In Security Market, Research Analyst, Portfolio Manager And Investment Advisor

Executive Advanced Management Program (Amp), General Management

Executive management program covering Strategy & Leadership, Strategic decision making, Finance & Cost Management, Marketing, Operational.

Student Exchange Program For International Business, International Business/Trade/Commerce

Activities and Societies: International business program focused on European economy and its evolution, Internationalization.

Ubc Award Of Achievement In Web Analytics, Web Analytics

Certificate program

Bachelor Of Science, Electrical Engineering

Education record

Education record