Kenneth Hong Email and Phone Number
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★ Cannes Lions Creative Effectiveness Juror★ The Influence 100 Honoree (2018-2021)★ The PROPEL 100 Award Recipient✔ Transformed communication network of more than 50 offices resulting in improved message alignment, more accurate measurement, and cost savings of 17%.✔ Increased LG’s online presence more than 25% year-on-year through launch of corporate newsroom and developing authentic relations with key media and social media influencers.✔ Raised brand value and reputation through earned coverage by establishing and nurturing relationships with business, lifestyle, and technology journalists at titles such as The Wall Street Journal, The New York Times, Bloomberg, Reuters, Forbes, BBC, Nikkei as well as industry thought leaders.✔ Mentored and trained team members to excel in a dynamic and complex environment, empowering them to identify new opportunities, manage risks proactively, and adapt to emerging trends.✔ Strengthened inter-departmental collaboration by aligning communication strategies and facilitating consensus across different functions such as marketing, legal, HR, R&D, and investor relations.✔ Spearheaded crisis communications on topics including product recalls, environmental issues, product safety, labor issues, natural disasters, unfavorable government policies, and legal matters.Expertise in:★ Corporate communications★ Media and influencer relations★ Brand development and management★ Cross-cultural communications★ Crisis and issue management★ Content strategy and development★ Reputation building and management★ Team leadership and mentoring★ Employee engagement★ ESG and DE&I communications★ Executive counseling and positioning★ Event management★ Social media management★ Measurement and analytics Let’s connect to drive tangible impact for your global organization!
Hisense International Co., Ltd
View- Website:
- hisense.com
- Employees:
- 4719
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Head Of Corporate Communications And Pr, Americas RegionHisense International Co., LtdUnited States
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Head Of Public Relations, Americas RegionHisense Group Oct 2023 - Present青岛市, 山东省, Cn
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Executive Vice President, ApacWeber Shandwick 2022 - 2023New York, Ny, UsAt Weber Shandwick APAC, I spearheaded a regional initiative, elevating client visibility to global stakeholders, including journalists, analysts, industry thought-leaders, and customers. My primary role was counseling regional clients on strategies to navigate cultural intricacies in expanding their international footprint. Other responsibilities included international media relations, research and analytics, executive media training, and presenting at industry events. My role also encompassed the oversight of clients such as Samsung Display, Hyundai Motors, SK Hynix, Naver, and EcoFlow. -
Senior Director & Head Of Global CommunicationsLg Electronics 2008 - 2022Seoul, KrAt LG Electronics, I orchestrated and executed a global communication strategy that seamlessly integrated traditional and social media to transform Lucky Goldstar from a low-priced consumer brand into a global industry powerhouse. I initiated the re-alignment of LG's communication framework into a matrix structure, resulting in improved alignment of objectives and strategies throughout the organization. Another noteworthy accomplishment was the establishment of an independent agency within WPP to service LG in multiple markets for greater global alignment of messaging. My team helped accelerate LG's digital transformation by being one of the first Asia-based communications teams to launch a global newsroom targeting international journalists and content creators, working closely with cross-functional teams such as global marketing, product planning, legal, R&D, design, and HR to develop engaging and useful content. -
Managing Director & PartnerMccann Worldgroup 2006 - 2008New York, Ny, UsIn this role, I spearheaded a team of young professionals, orchestrating and executing integrated communication campaigns. My tenure was marked by implementing ambitious growth strategies, yielding a remarkable 20% increase in billings within the very first year. I nurtured robust relationships with fellow McCann agencies (McCann Erickson, Universal McCann, Momentum, MRM, McCann Health) to enhance integrated marketing campaigns, enhancing brand identity and customer awareness for high-profile clients across Thailand and Southeast Asia. -
Executive DirectorMsl (Global) 2003 - 2006Paris, FrAs part of the management team of MSL Greater China, I contributed significantly to the agency's regional growth strategy through my work with General Motors Asia Pacific. I developed and executed a comprehensive communication strategy for GM, resulting in the campaign being recognized with an international industry award. I supported the regional expansion of large multinational clients such as Philips, Royal Dutch Shell, W.R. Grace, and Prudential, among others, a key part of my role including media and crisis communication training for executives.
Kenneth Hong Skills
Kenneth Hong Education Details
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Penn State UniversityPolitical Science
Frequently Asked Questions about Kenneth Hong
What company does Kenneth Hong work for?
Kenneth Hong works for Hisense International Co., Ltd
What is Kenneth Hong's role at the current company?
Kenneth Hong's current role is Head of Corporate Communications and PR, Americas Region.
What is Kenneth Hong's email address?
Kenneth Hong's email address is vi****@****ail.com
What schools did Kenneth Hong attend?
Kenneth Hong attended Penn State University.
What skills is Kenneth Hong known for?
Kenneth Hong has skills like Corporate Communications, Public Relations, Marketing Communications, Crisis Communications, Media Relations, Crisis Management, Strategic Communications, Event Management, Integrated Marketing, Digital Marketing, Leadership, Reputation Management.
Who are Kenneth Hong's colleagues?
Kenneth Hong's colleagues are 刘志华, 赵李江, 李春乾, Xinwei Zhang, 荣海鹏, 蒙幸真, 方微微.
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