Visnja Majewski Email & Phone Number

Strategic marketing leader with extensive experience developing impactful demand generation campaigns for professional services, technology and SaaS organisations. Passionate about understanding customer mindsets and captivating them through resonant content and data-driven demand generation programs. More than 15 years' experience in B2B & B2B2C technology, SaaS and professional services companies located in Australia, UK and US.Leveraging my skills and credentials in strategic positioning, leadership, insights, and digital marketing, I plan and execute transformational marketing plans that align with the company's vision and goals. I research and analyse global industry and market trends, develop and commercialise new products and services, craft compelling messages and thought leadership content, and design complex, integrated omni-channel campaigns across the buyer journey. I also manage cross-functional teams, mentor marketing professionals and engage with external stakeholders to deliver value and results.KEY SKILLSStrategic Positioning | Creative Thinker | Entrepreneurial Drive | Insights Led | Leadership & Management | Lead Generation | AI Digital Marketing | SEO, SEM, Social Media | Email Marketing | Content Marketing | Published Writer | Inbound Marketing | Channel Marketing | Reporting & AnalysisMANAGEMENT SKILLSStakeholder Engagement | Brand Management | Communications Management | Cross-Functional Team Management | Project Management (PMBOK/Prince2) | Budget Management | Team ManagementTECHNICAL SKILLSDigital AI | GenAI Tools | Marketing Automation | Hubspot | Salesforce | Adobe Creative Suite | WordPress | Google Ads | Wrike Workflow ACHIEVEMENTS• Transformed the brand by designing and leading the development of thought leadership content with executive stakeholders. Strategically positioned a management consulting firm as a leader in the field of cyber risk management, with a world class, premium offering. This strategy resulted in winning global partnerships in the UK, to supply services to clients in Europe and UK. • Australian Government published submission to 2023-2030 Australian Cyber Security Strategy Discussion paper, November 2023 on Home Affairs website.• Led the design and implementation of a professional services firm's new company website, resulting in a healthy pipeline of leads. Developed an eDM which triggered the company’s largest sale to date, valued at $320K.• Published writer, member of The Author's Guild, New York, 2020.

Listed skills include Marketing Communications, Marketing, Digital Marketing, Advertising, and 31 others.

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  Marketing And Client Relationship Leader

  Grace Lawyers

  Jun 2024 - Present - Sydney, New South Wales, Australia

  Grace Lawyers is recognised as the leading law firm in Australia handling strata, bodies corporate, and community and company title management, disputes and litigation as its core practice areas.Grace Lawyers prides itself on its high standards. Indeed our stated brand approach is:“The relentless pursuit of perfection in everything we do.”This one line is the essence of Grace Lawyers. It defines everything about us and governs everything we do – from the type of people… Show more Grace Lawyers is recognised as the leading law firm in Australia handling strata, bodies corporate, and community and company title management, disputes and litigation as its core practice areas.Grace Lawyers prides itself on its high standards. Indeed our stated brand approach is:“The relentless pursuit of perfection in everything we do.”This one line is the essence of Grace Lawyers. It defines everything about us and governs everything we do – from the type of people we employ to the delivery of high quality, actionable advice.We have the expertise, the depth of experience, the commitment to our clients and the respect of our peers. Show less