Visvesha M. Email & Phone Number

Dublin, County Dublin, Ireland

B2B marketing for multinational companies based in the regions: Ireland, UK & North America.Clients include: Kerry Group, Energia, Irish Life, Uisce Eireann, Bimeda, Level Health, Douglasdale.Assisting large brands with portfolio architecture, developing branding strategies including competitor review, market and trends research, brand positioning, value proposition and audience review; Leading in-depth customer interviews to identify perception, challenges and opportunities; Tracking and assessing progress of existing strategies to inform continuous improvement and growth strategies of various brands and its impact on sales.

Abu Dhabi, United Arab Emirates

- Specialize in government client branding, contributing to research insights, strategy development, and translating visions into visual identities and engaging audiences. - Liaise with clients to ensure collaboration every step of the way from creating logos to formulating broader brand and communication strategies. Regularly presenting to clients, including pitch, progress presentations and responses to RFPs . - My projects have included meaningful engagements with the Crown Prince Court, Department of Culture and Tourism, National Projects Office, the Ministry of Culture and Youth and more. - Developed comprehensive business and brand strategies, including foundational elements like vision, purpose, values, brand architecture, creative territories, and culminating in brand books and guidelines that guide decision-making and long term development.- Designed workshops to extract visions from stakeholders, understand priorities, brand positioning and assist with branding directions. Led the development processes, focusing on brand implementation and execution across various touchpoints. - Work in collaboration with the design, digital and other creative field teams to come up with holistic solutions for the client.

India

- Contributed to an AI speech recognition project, overseeing resource collection at the crossroads of innovation and technology.- Devised effective remote management strategies, leading a team of 50+ members across India to deliver high-quality results on time.- Handled talent sourcing, hour tracking, and international payment facilitation.

- Teaching Assistant for the compulsory 'Qualitative Research Methods' course in Political Science, overseen by Professor Gilles Verniers. - Mentored students in formulating their research designs, evaluating scholarly resources, and deriving actionable insights.- Facilitated practical application by assisting in field work and diverse research techniques. - Supported students in comprehending India's intricate political landscape, enhancing their aptitude for data collection and analysis amid real-world challenges. - Key advisor in teaching students how to: Construct detailed reports, draw significant conclusions from numerical datasets, integrate qualitative and quantitative research approaches for well-rounded findings.

- Collaborated with the Government of India on a research project assessing the impact of the quota system on women's parliamentary representation. - Defined research goals and devised a comprehensive plan utilizing mixed methods, including surveys and interviews, to gather qualitative and quantitative data. - Conducted extensive data collection (field and secondary) and analysis using R, generating actionable insights to inform policy decisions.

New Delhi Area

- Fieldwork & Interviews: Engaged with local officials and associates to identify obstacles in policy implementation.- Data Analysis: Conducted targeted analysis to pinpoint gaps and inefficiencies in bureaucratic processes.- Strategy Formulation: Developed actionable strategies to optimize policy execution at the local level.- Report & Educational Modules: Authored a comprehensive report while also designing educational tools to improve policy implementation.

Bengaluru, Karnataka, India

- Engaged in Business Development at Let'sEndorse, with a primary focus on website development. - Conducted cold-calling campaigns to sell website development services, effectively communicating the value proposition to prospective clients. - Collaborated closely with software developers to design and build client-specific websites, ensuring technical excellence and alignment with client needs. - Regular conversations with the client to understand their feedback and expectations, mapping out the timeline for further development. - Contributed to the content development of individual websites for clients, integrating design elements using Adobe Creative Suite to enhance visual appeal. - Alongside, enabled clients to have control over their websites by working on a user-friendly website builder, empowering them to make their own content and design modifications.

B.A. Political Science And Pg Diploma In Advanced Research

Teaching Assistant for Qualitative Research Methods Thesis: The impact of SVEEP on Female Voter Participation in 2014 elections

Interactive Media Design, Game And Interactive Media Design

User experience

As And A Levels

Design Thinking, Football and Academics