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Viswanathan Devaraj is listed as Business Head - Behindwoods at Behindwoods, based in Chennai, Tamil Nadu, India. AeroLeads shows a matched LinkedIn profile for Viswanathan Devaraj.
Viswanathan Devaraj previously worked as Business Head - Jaya TV at Jaya Tv and Vice President - Sales & Marketing at Studio V Media. Viswanathan Devaraj holds M B A, Marketing & Hr, First Class from University Of Madras.
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Chennai, Tamil Nadu, India
Handling the New Business Fortpolio for Behindwoods. Heading the Sales Team and Creating New Revenue Sources from RoTN MarketConceptualised, Set Up and Successfully Executed On Ground Events
Chennai Area, India
1. Heading The Sales & Marketing Portfolio of Jaya TV Network (TV & Digital)2. Planning and executing the complete revamp of the Channel.3. Generating Revenue for Jaya TV (GEC), Jaya Max (Music Channel), J Movies (Movie Channel), Jaya Plus (News Channel) and Viva L’Amore (Monthly Magazine).4. Responsible for the Advertising Revenue for The Social Media Platforms of Jaya TV Network (Youtube, Face Book, Twitter etc.) for Jaya TV & Jaya Plus.5. Initiated, Conceuptualised, Designed and successfully executed on ground activities and events Like Illaiyaraja Show, SPB Show, Various other On ground events Across TN.6. Preparing, Planning & executing the Annual Marketing Budget in On Ground Activities, Print, Radio, TV, Outdoor and other media. Negotiated and Bought Media Across South in TV, Radio, Print, OOH, Digital etc.7. External tie ups and marketing partnerships with other media.8. Analyzing the data and preparing strategy based on that to increase revenue.
Chennai Area, India
1. Heading the outsourced Marketing Team for TV Channels. 2. Responsible for generating profit through Slot & Ad revenues for TV Channels through Retail & Corporate Clients. Handled Youtube channel revenue Maximisation.3. Handling clients across India in Mumbai, Delhi, Kolkatta, Bengaluru & Hyderabad.4. Handled Prestigious Annual Events Such as Miss South India 2012, 2013, 2014, Miss Small Screen 2015 etc
Chennai Area, India
1. Heading the Marketing Team across India & Responsible for generating profit through ad revenues for Mega TV Network Channels Mega TV (GEC), Mega Musiq (Music Channel) & Mega 24 (Movie Channel).2. Handling Advertising & Marketing across India with frequent visits to Mumbai, Delhi, Kolkatta, Bangaluru, Hyderabad etc. 3. Handled Multi city events, Launch of New Verticals through brand incorporation.4. Successfully conceptualized co ordinated and conducted many events for Mega TV Network.
Chennai Area, India
1. Heading the Regional Marketing Team & Responsible for generating profit through ad revenues for Polimer TV.2. Handled the Pricing Strategy for the Start-Up Channel, Implementing both the Short term & long term brand plan.3. Overall responsibility for brand performance, turnover & profitability objectives; Continuous improvement in quality and profit efficiency of the brand.4. Implemented the Marketing activities for the channel & New Programme Launches were promoted in TN. 5. Handled advertising, PR, Events, website design, online and social media marketing of the Channel.
Chennai Area, India
1. Heading the Marketing Team (Corporate & Retail).2. Responsible for generating profit through ad revenues for Kalaignar TV (GEC), Isai Aruvi (Music Channel), Kalaignar Seithigal (News Channel).3. Responsible for Advertisement Revenues for both the above channels through Retail & Corporate Clients.4. Competently managed a team of junior / senior level executives & coordinated for daily marketing activities
Chennai Area, India
Responsible for generating profit through ad revenues for Chennai & other stations.Looking after clients in TN like Chennai, Erode, Coimbatore, Salem, Trichy and Madurai etc.Visiting the above mentioned places & building brand awareness about Big FM and generating ad Revenue.
Chennai Area, India
Responsible for advertisements of Suryan FM (Chennai, Coimbatore & Tirunelveli) & Visakha FM.Handled Various Clients Starting from FMCG to Consumer Durables, Retailers, Educational Institutions etcSpearheaded activities for the Marketing Department of Suryan FM (Chennai, Coimbatore & Tirunelveli) & Visakha FM.Worked in the Re Launch of Weekly Magazine Kungumam & the Daily Dinakaran.
Chennai, Tamil Nadu
Lead a Team Of 4 To Re-Structure the Service Providence Model.Made a Complete Study On the Operations of Parry’s Travels -Unit of EID Parry’sStudied & Restructured The Gap In SERVICE PROVIDER – CUSTOMER GAP.
Quick answers generated from the profile data available on this page.
Viswanathan Devaraj works for Behindwoods.
Viswanathan Devaraj is listed as Business Head - Behindwoods at Behindwoods.
Viswanathan Devaraj is based in Chennai, Tamil Nadu, India while working with Behindwoods.
Viswanathan Devaraj has worked for Behindwoods, Jaya Tv, Studio V Media, Mega Tv India, and Polimer Media Pvt Ltd.
You can use AeroLeads to view verified contact signals for Viswanathan Devaraj at Behindwoods, including work email, phone, and LinkedIn data when available.
Viswanathan Devaraj holds M B A, Marketing & Hr, First Class from University Of Madras.
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