B. Viswanathan Email & Phone Number

Chennai, Tn, In

Bengaluru, Karnataka, India

35+ years of experience , out of which 20+ years in sales & Distribution of FMCG products, ensuring ethical distribution of products from C&F to store Shelves, increasing the market share of brands handled Motivating teams understanding traders Execution Of Instore Promotions and Instore visibility /program Merchandising program.

Chennai, Tamil Nadu, India

Strategic input to management on identifying new business opportunity and acquiring new business..

India

As the National Manager of Visibility Program for our esteemed client, ITC, I am entrusted with the multifaceted role of overseeing the comprehensive visibility program across a vast network of GT and MT outlets. My responsibilities encompass the strategic, operational, administrative, HR, and miscellaneous domains, all geared towards optimizing visibility, sales impact, and brand recognition. With a track record of successful management and a results-oriented approach, I ensure that the program is not only executed flawlessly but also aligned with our client's objectives and expectations.Operational Responsibilities:•My primary responsibility is to guarantee that the visibility program's deliverables & SLA are consistently met across 45,000 GT OLs and 1,750 MT OLs addressing execution challenges effectively.•Monthly Visibility Plan: Implementing a meticulously designed monthly visibility plan within stipulated timelines.•Identifying and resolving execution challenges with close collaboration with teams on the ground.•Provide client strategic inputs to enhance visibility dominance and drive sales impact. •POSM Distribution Management: Complete control on warehouse operations•SOP Creation and ensure that all stakeholders follow them diligently.•Instore Promoter Program: Responsible for achieving its deliverables, which involves recruiting, training, and managing in-store promoters to represent ITC brands effectively.•Monthly Client Reviews•Monthly PresentationsAdministrative Responsibilities:•Annual Budget Planning and adherence to budget•Billing and Payment Resolution•Branch/Field Expenses ManagementHR Responsibilities:•Street on Feet: Ensure manpower availability as per the•Vacancy Management: Timely filling of vacancies within the defined TAT•Ensuring that onboarding processes compliance are according to labour laws•Training Module Creation: Continuous trainings to provide top in class outputs•Employee Assessment to retain good committed team

Vishakapatinam

Zonal Manager for Vishakapattinam clusterIn charge of Company Owned stores & Franchisee Owned storesEnsure Customer acquisitions targets are met for both PRE PAID and POST PAY business.for all the Brands,TATA INDICOM, TATA DOCOMO, VIRGIN, PHOTON, WALKY.Ensure recharges revenue targets are metEnsure services standard are met.Create and execute promotional activities to increase footfalls.Ensure profitability of the stores Ensure Handsets sales & distribution targets are met

I am the Zonal Business Manager  Job is to increase the Prepaid subscribers base, both CDMA and GSM, thro a dedicated team of Area Sales Managers and Territory Sales Managers Design and Implement Market activation initiatives, Schemes and Promos  Ensuring engagement of self across functions and facilitate inter-functional coordination and cooperation  Ensure Handsets targets and Revenue targets (Primary, Secondary and Tertiary ) for the zone are Achieved Planning sales and Distribution width of the Zone Train,Guide, Coach and Motivate, the sales team to perform better Ensuring higher productivity from off role employees like In shop promoters for Handsets and Distributor sales Excecutive Merchandisers etc..

Area Sales Manager in charge of sales and distribution

In charge of sales in calicut,Kannur, kasergode districts

Bba, Business Administration

+2, Commerce